Have you ever just wondered why don't we see men in advertisements for body hair removal products other than face hair removal products instead of women, when in fact, men are hairier than women? Well, neither had I until one day my eleven-year-old nephew, while watching ‘Veet' hair removal advertisement, pointed towards my uncle's hairy legs and told him to use Veet for his legs. Kids. They speak the truth for good sometimes! And I sat there thinking, ‘'Man, this kid is a genius. How does he even know what it's used for and why what he thought hadn't occurred to me yet? Why is there a stereotype that women should be hairless whereas men can be grizzly bears?'' Then after giving it much thought I realized that not only just this one advertisement but almost all advertisements either objectify, dehumanize or stereotype women. Not to be bias but men are being objectified too (Just putting it out here so I don't seem like a ‘'feminazi''); like in the ‘Wild Stone' talc advertisement, wherein the boy, about to use a women talcum, envisions himself turning feminine, dancing in a lingerie and falling …show more content…
Most of the advertisements sell their product on the sole basis of women objectification. There is a pressure on all the women to look a certain way because that's how advertisements affirm them to be; to look fair, have a slender body, have long and luscious locks and be beautiful. Speaking of fair, how many years has the fair and lovely been in business? Tell me how it isn't being racist? And if fair and lovely and other skin lightening products weren't enough already, they came up with another product named ‘Clean and Dry' for making the woman's genitals fair. How low are they going to get? And they named the product Clean and Dry. ‘'Dry?'' Seriously? There is so much hype about the skin brightening products that every street I cross has at least one hoarding of a skin whitening