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Dollar Tree Mission Statement

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This paper will be an MSA 603 postgraduate student’s attempt to provide a strategic plan for the retail company, Dollar Tree, Inc. The information will include its history, development, growth over time. This writer will also identify and explain the nature of its external as well as its internal strengths, weaknesses, opportunities and threats (SWOT) plus the company’s business and corporate level strategies. Finally, recommendations will be provided for the company moving forward into the third decade of the 21st century (2020-2030).
In order to maintain this paper’s length requirements, this writer will primarily discuss Dollar Tree Stores (DLTR), even though the corporation acquired Family Stores in 2015. Detailed information was gleaned from the 2016 Annual Financial Report (including Form 10-K) up through the 3rd Quarter of 2017 (4th Q has not yet been published). …show more content…

We will operate profitably, empower our associates to share in its opportunities, rewards and successes; and deal with others in an honest and considerate way. The company's mission will be consistent with measured and profitable growth.”2 Dollar Tree, Inc. operates under Dollar Tree, Family Dollar, and Dollar Tree Canada (price point there is $1.25 CDN). Dollar Tree, a Fortune 200 Company, operated 14,744 stores across 48 states and five Canadian provinces as of October 28,

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