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Ethos Pathos And Logos

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There are three essential components of rhetoric that contribute to good writing according to Aristotle. The first element is classified as logos. Logos focuses on a logical approach and utilizes reasoning as a means of persuasion. For instance, “The data is transparent: Apple’s cash flow is substantial in comparison to its competitors” is a prime example of the preceding statement. Furthermore, Logos also entails clarity, conciseness, and arrangement in terms of its cognate strategies. Essentially, clarity provides a clear understanding of the subject matter, conciseness refers to the main points, and arrangement coincides with order and hierarchy. In addition to logos, ethos also plays a pivotal role in writing effectively. Specifically,

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