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Explain What Other Issues Can Be Examined With This Survey

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Module 8 Discussion 6660 What other issues can be examined with this survey? What problems do you see with the questionnaire? What are the most important topics to include in a presentation of the findings? Module 8 Journal Chapter 13 and Module 8 are about communicating marketing research findings and finishing our final research project. Our research project has been mentally challenging but with the help of our text, I was able to write a solid marketing research program for the restaurant I work for. The following sections stood how to me this week; how to write a marketing research report, the formatting of the report, the common problems in preparing the marketing research report, writing the paper itself, and the discussions with our class. …show more content…

This section reminded me of the objectives of my report before I finished it. The objectives of a marketing research report include to communicate and interpret the data, with credibility that can be used as a reference for future decisions (p. 354). Since I achieved these objectives, I believe that the restaurant I work for will use this data when finalizing their menu. I was very excited to have a reminder about the formatting of the report as I forgot that it was in Chapter 13. I take my work very seriously and used all of the resources I could to complete the best report that I could. Seeing the format written clearly in our text was a reminder of what I still needed to complete and how I was going to accomplish it. The pictures in this section were beneficial so I knew what type of images to include in my report. I believe that my paper meets all of the requirements listed from this section (p.

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The target respondents were invited to complete the questionnaire and directed them to a brief explanation of the research. If a respondent volunteered to participate they were able to read the instructions and complete the questionnaire online from any internet-connected device. Contact details of the researcher were also provided in the initial description of the form should the respondent have any enquiry regarding the questionnaire. Data were collected on 23rd December 2015 from 8 a.m. until 8 a.am 24th December 2015. The length of time for data collection was considered ideal as it allowed a sufficient amount of time for interested respondent to participate in the study.

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We are writing this letter to propose solutions to the lack of parking and large amount of traffic on the Millersville University campus. This proposal will focus on making parking spaces on and near campus easier to find for students who have to drive to campus every day. Parking and traffic on campus is often a nightmare for students who commute. Too often, these students are forced with two choices: to park in a space reserved for University faculty and risk getting a parking ticket, or to drive around campus looking for a commuter-designated space and risk being late for class.

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