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Explain What Other Issues Can Be Examined With This Survey

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Module 8 Discussion 6660 What other issues can be examined with this survey? What problems do you see with the questionnaire? What are the most important topics to include in a presentation of the findings? Module 8 Journal Chapter 13 and Module 8 are about communicating marketing research findings and finishing our final research project. Our research project has been mentally challenging but with the help of our text, I was able to write a solid marketing research program for the restaurant I work for. The following sections stood how to me this week; how to write a marketing research report, the formatting of the report, the common problems in preparing the marketing research report, writing the paper itself, and the discussions with our class. …show more content…

This section reminded me of the objectives of my report before I finished it. The objectives of a marketing research report include to communicate and interpret the data, with credibility that can be used as a reference for future decisions (p. 354). Since I achieved these objectives, I believe that the restaurant I work for will use this data when finalizing their menu. I was very excited to have a reminder about the formatting of the report as I forgot that it was in Chapter 13. I take my work very seriously and used all of the resources I could to complete the best report that I could. Seeing the format written clearly in our text was a reminder of what I still needed to complete and how I was going to accomplish it. The pictures in this section were beneficial so I knew what type of images to include in my report. I believe that my paper meets all of the requirements listed from this section (p.

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