Did you know that “advertising directed at children is estimated at over $15 billion annually-about 2.5 times more than what it was in 1992?”Advertisers market to youth using persuasive techniques because they know that kids are very gullible , and the effects of this advertising on youth can cause obesity and health problems and also change the way the youth think at a young age. Companies advertise to youth by using celebrities/cartoons on items to bring forth to the youth attention. Also, companies hire experts so, they know what the child best reacts to.To begin, “In Food Mythbusters“...to make these ads the food industry hires experts to exploit how kids think, even how they see, they figured out what color they responds to the best, and what kind of …show more content…
In Transition,”In Food Mythbusters,”“Foods that are cheap for companies, easy to brand, and design to be addictive. All ingredients for huge profits. Most advertisers care about is about getting money. That’s why the mainly aim at youth because they are very gullible. Also, the advertisers purchase cheap food, but they make it addictive, so they can get a huge profit. Since it’s hard to find sugar the food is chemically processed. In addition, In Consuming Kids, “People wanting to convince children that life is about buying, life is about getting…” Advertisers get kids at an early age of their lives and they want kids to think that life is about purchasing products. Advertisers desires are to target the youth at a young age, so when they become older they want to believe that the things you purchase shapes out how they are as a person.Advertisers get kids at an early age of their lives and they want kids to think that life is about purchasing products. Advertisers desires are to target the youth at a young age, so when they become older they want to believe that the things you purchase shapes out how they are as a