At the growing phase of Ms. Maddie’s Bakery, the management determines that the company needs capital investors to fund transformational events. The company’s current revenue and cash flow are unable to cover additional needs of equipment purchase, marketing initiative, employees and product development sufficiently. In addition to bootstrapping strategies, we have explored various equity sources.
Based on our success and the amount of capital needed to sustain growth, we found Angle and informal investors as a great source of capital.
The first informal investor I recommended is Louis Arbour, she has more than fifty years of experience as a nurse and a professor career at Penny state university. She is a good hearted individual who is looking for to invest in health-related ventures. The reason I choose Louis is for her
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This private investment group is well knowing for their success rate on transforming early stage investing with a people first approach. The group has a good reputation as well as a success story of helping other gluten free related companies. This familiarity is valuable to startups bakeries like ours that targeted niche markets. Moreover, the proximity of investor's location can also consider as an additional advantage for our company.
The third informal investor our team targeted for its capital and expertise is Mr., Chris O’Brien. He is SVP corporate Development, everyday health venture partner, ER Accelerator founder of Motionbox. His experience in supporting planning and execution of new stores and startups in the past is a key role Ms. Maddies will benefit to move forward and sustain growth.Unlike many other Angel investors, Mr. O'Brain is familiar to the business trend of different smaller cities across the country. Investors like O'Brain who understand the pros and the cons of operating business in a relatively smaller city like Springfield is beyond