Magazines Ethos Pathos Logo Analysis

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Magazines today use several different elements to gain readers attentions, they use things such as color, body language, pathos,ethos, and logos. Pathos deals with appealing to the reader's emotions, Logos means persuading by the use of reasoning, and ethos means convincing by the character of the author. The Rolling Stone cover manipulate pathos and ethos through the use of color, body language, and text to convince potential readers that Beyoncé is a “shy” and “hot” women. Also ethos is used to empower the “brown sugar” complexion by using Beyonce, who is known for empowering the beautiful skin tone of african american women. The different colors used in magazines are used to express many different messages such as: the overall theme or