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Nordstrom Executive Summary

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Nordstrom is a North American retailer whose been in operation over the past years, the company takes pride in being a fashion leader and provider of quality products and services prompting its customers to take advantage of the company’s capacity to provide services all-round the clock regardless of customer’s location or time. The company future prospect entails expanding the business nationally and with the outset of a new sales division referred to as the Nordstrom Rack off sales segment, the company has been able to gain customers loyalty by ensuring they create a system where customers can make choices based on the merchandise available or pricing of their products. The company intends to expand its sales to India and even though these …show more content…

The company profits have been rising since the company entered the Canadian market amidst the Canadian fluctuating dollar. The company has been analyzing the changes in global economy and noting the conditions causing the changes and thus the expansion to a country like India would create a good chance of growing the business to a global level. The growth of Nordstrom would challenge other retailers in the Ecommerce business to expand their coverage so as to gain more from Nordstrom business, this would require a partnership. In order to have a successful partnership with companies in different locations more financing will be required to supplement the plans thus a request capital proposal is …show more content…

With such information of what competitors are doing in India especially in the areas flagged for our investment expansion. The fact that India is in need of a departmental retail store will enable the nation stem from being just a market niche and transform into a mainstream city. Other continents have already received a number of American retailers and thus Nordstrom hitting on India would mean that it will penetrate the market to ensure that customers get something new and of value to satisfy their luxury needs (Nordstrom, 2016). Nordstrom is aiming to have almost 19 billion dollars in revenues while still ensuring sales remain constant throughout all retail stores and thus achieving such a goal would mean integration of both local and abroad investment

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