Office Supply Industry Analysis Paper

Several significant theoretical concepts to be considered can include: 1.) How the office supply industry can increase their profitability; and 2.) How marketing strategies are able to aid in the growth of customers. Through qualitative research, further examination will be gathered to help Staples gain a better understanding into all surrounding elements that affects the office supply industry and what is preventing them as a whole to secure the necessary sales of products that will result in the increased profitability of their stores. How the office supply industry can increase their profitability. It is evident that one of the most important things that any company should do is to be focused on stopping the bleed within their organization. In order to get back on track and regain any hope of increasing sales and becoming profitably this needs to be done. When businesses start up, regardless of what industry they are in, there are numerous expenditures that cannot be

Today, typewriters are a thing of the past and not many people will have one so the need to carry supplies for typewriters is not there. In addition to closing underperforming stores, what would be beneficial as well would also be to take a look at the location size and layout. If quite a few of the products in the store are not being sold, stop carrying it in store but make it available online (“Trends in the Office Supplies Industry,” 2016). Also, this way the costs of running a smaller store location will decrease the amount of money coming out of pocket as opposed to going in. And whether in the same location or a smaller one look towards revamping the aisles and shelves, removing old products, place most bought products strategically out of the way so that customers have to scan other things before seeing what they initially went in for (Michalowicz,