Panera Bread Company Vertical Integration

128 Words1 Pages
Panera Bread Company (PBC) uses taper integration which benefits in the flexibility and internal and external knowledge for continuing finished product innovation. At this time I was not able to locate that information if Panera Bread Company operations are located offshore. Panera Bread Company (PBC) uses vertical integration which helps them improve the company’s strategy buy continuing to provide exceptional quality products in this extremely competitive market. Panera Bread Company (PBC) beliefs are to bake fresh bread in every bakery-cafe, every day and that’s what exactly it’s accomplishing. The company’s vision and mission is “A loaf of bread in every arm”, its dedication on health and wellness is part of their overall responsibility.