Papa John's Paper

227 Words1 Pages
Papa John’s is a company that believes in customer satisfaction at its best. In order to achieve customer satisfaction, Papa John embraced the concept of building their customer base through uniqueness, originality, quality, and competitiveness. The founder of Papa John’s, John Schnatter, had a vision to have the best pizza for pizza lovers (Parnell, 2014). As the third largest pizza chain, Papa John’s has differentiated its chain from the competitors by offering better ingredients. From a strategic perspective, Papa John seems to have done some external analysis of their competitors. They have incorporated what the other pizza chains are not doing into their company strategy. While keeping with their tradition of serving fresh ingredients,

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