Using each and every single one of these rhetorical appeals, the audience is given ample information on the repercussions that texting while driving can cause. Despite having a weaker use of logos, the appeal still works in the ad because it is complimented and strengthened through the use of the pathos, ethos, and Kairos to convey the message that texting while driving is dangerous. One of the strongest appeals that helps to support logos, was the expert use of pathos. Through pathos, the ad organization is able to connect with teenage drivers by confronting their most vulnerable point – their emotions. Teenagers tend to be very emotional because of the point of life that they’re at is a difficult phase between puberty, becoming an adult,
Not to say that all accidents can be avoided, but this specific incident was caused by the negligence of a distracted driver. The intention of the ad is to show how a simple action, such as glancing at a phone while driving, could result in serious
Less design, lesser safety The world of PSA posters is Vast, a call to action and/or pleasant to the eye, but this PSA doesn't fit the bill. Texting and driving is possibly the worst thing to commit driving especially to younger drivers who are starting out and/or inexperienced, nonetheless a phone should never be in a young driver's hand while on the road. As stated “7% of drivers ages 15-19 involved in 2020 fatal crashes were reported as distracted”(StopTheText) more and more new drivers are committing the same fatal mistake. This PSA fails to encourage safer driving due to its lackluster design.
Have you ever tried to multi-task behind the wheel? Mr. Naveed Ahmed created this ad to get the word out about distracted drivers. This ad shows two parents and a child in a car. Outside of the car is an older child that does not belong to them, with a backpack, that seems to be walking across the street. The child outside of the car seems startled because the distracted father that is driving is about to hit him.
The font and style of the text are effective as well. The capital letters and large size of the text place emphasis on the seriousness of the ad. The ad has a logos appeal for the text clearly sends the message of not texting and driving and the seriousness of the issue. The ad also provides a way of learning
“What are you doing?! Look up!” is possibly what every viewer was yelling to the protagonist of the ad, “The Cost of Distracted Driving”, while pulling their hair out. This emotionally loaded ad is the work of the victorious high school and college students who entered and won Project Yellow Light’s film competition to convince others to become safer drivers on the road. Their sponsor, Project Yellow Light, created by Julie Lowell and Alex Garner, is an organization dedicated to raising awareness of the need to stop texting while driving due to the family’s lost of son and brother, Hunter Garner, who passed under similar circumstances.
III. Purpose Statement – Texting while driving is a serious distraction and one that could cost you your life or the lives of others. IV. Main Points (TRANSITION:
Some even argue that texting while driving shouldn't be an enormity whatsoever as if lives haven't been lost as a result of both. Texting while driving incapacitates the driver in the same way alcohol would. Both impair the senses, and could result in delayed reaction time. Taking your eyes off the road for even a fraction of a second could result in an accident. There should be campaigns and ads that stress the similarity of texting while driving and drinking and driving.
If the parents would just sit down with their children and explain to them the rules in driving, and how dangerous texting while driving can be and why you shouldn’t be driving, then maybe there won’t be a lot of reckless drivers. How can “Don’t let texting blind you” Ad have any effects on the American youth behavior or attitudes today? First, this ad can use Logos in the American youth today because. Its basic common sense “you shouldn’t do it” it’s wrong to be texting while driving.
n 2014, 3,179 people were killed, and 431,000 were injured idistracted drivers. The advertisement is about distracting driving and how to be even more careful during school season. The image tries to convey drivers not to be distracted while they are driving by using the gaze to show the point of this image. Anyone behind a wheel and everyone inside a car should be The picture shows a driver and a passager about to hit a liitle kid.
Do you feel safe while driving? Do you not want to get hurt when in a vehicle? If you answered yes to these two questions you obviously don't want anything to happen to your life behind the wheel. That being said you probably are for the law against driving with the use of cell phones. Texting and talking on the phone and driving is a major issue in every state, so with that problem at hand some states put a stop to it by making it illegal to do.
Texting and driving is a fatal flaw that has caused hundreds of thousands of peoples their lives. NHTSA leads the national effort to save lives by creating campaigns to visualize the reality of this dangerous behavior. An ad that will be forever sketched into my mind because it illustrates the harsh actuality of texting and driving. This ad depicts a woman lying in a two-way street, face down. The street is empty only showing the women lying there.
It is very important that the government provides good educational programs to help spread the awareness about texting and driving (Bratsis 70). One of the main reasons for texting and driving is that we cannot go a long time without our phones. It is very hard for us to go without using them. In a recent study, 70% of people could not go without using their phones for twenty-four hours (15 facts).
Many distractions exist while driving, but cell phones are a top distraction because of numerous of drivers use them for long periods of time each day. Studies consistently reveal that the risk of an accident significantly increase when the cellphone user is texting while driving (LOL). People see other people using there cellphones while driving think it's fine, but they know law but still counties. Remember there's always police officers looking to give tickets out if any driver is using the cellphones. The use of cellphones while driving are making people have bad habits on the road and it effects other people from being able to get on the road because of numerous of driver distract on their phone while driving.
Today, smart cars have the ability to reply to text messages only by using one’s own voice. Texting and driving has been a huge problem because it can cause car accidents due to the distraction on the road. According to Katy Steinmetz, “NHTSA believes that this technology-known as vehicle-to-vehicle communication- stands to avoid or mitigate up to 80 percent of crashes among unimpaired drivers.” The replying to text messages feature will be beneficial for our environment because drivers will no longer need to hold their cellphones to text back. The microphone will automatically send the message.
