Short Answer
Introduction: Readers must trust the good character, fairness, and reliability of the writer before they are willing to accept his arguments. The philosopher Aristotle called this quality ethos. Analyze the ways Eric Schlosser establishes his ethos, helping the audience to trust the writer and see the importance of his investigation of the fast food industry. Be sure to explore the chapter fully, particularly the second half.
Chapter 1: Some readers find it counter-productive to Schlosser’s argument against the fast food industry that he would create such a sympathetic portrait of fast food pioneer, Carl Kartcher. Discuss the relevance of providing this background information in formulating an argument.
Schlosser’s sympathetic portrait of the “fast food
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By concluding with the resilient Kenny Dobbins, Schlosser gives the reader Kenny’s entire story which becomes more and more appalling as they read on. The author’s reason behind the conclusion of the chapter is to express the worst stories of slaughterhouse employees that become so shocking the stories themselves can be seen as unbelievable, but are sadly true; Schlosser uses the most dramatic story to portray how atrocious the owners of the slaughterhouses are, the story is used to justify his arguments against the slaughterhouses and is proven with the careless treatment the corporations have toward their own employees.
Chapter 9: Analyze how Schlosser combines logical and emotional appeals in this chapter to create an effective message. In other words, how does he manage all this scientific data, making it easier to understand and read? Cite specific strategies such as diction, analogy, facts, and cause and