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Social Channels In Wells Fargo

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Currently, the stagecoach has given way to trends in Twitter, Facebook, and LinkedIn, social channels are fast becoming the means by which customers communicate, connect and exchange views. The Wells Fargo executives innovators have always been among the first to use these social channels to help tighten and strengthen customer relationships.

"We are a relationship-based bank," said Steve Ellis, the visionary responsible for wholesale services group Wells Fargo. "Many of our customers have the services of several banks, so our goal is to be the leading bank in all markets in which we operate".

The wholesale banking Wells Fargo offers nearly 300 different products and services and many of its business customers consume more of these products.
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