ipl-logo

Special K Advertisement Analysis Essay

1163 Words5 Pages

Thesis: The Special K advertisement for brides to be is effective because it creates an emotional response and health image for future brides, it develops a captivating visual for the audience, and it relates to the readers of Brides through its illustration.
I. Special K advertisement successfully portrays their weight management plan as something that cannot only benefit physically but can have a positive effect on the readers.
A. The Special K advertisement is delivered in a successful piece, that allows the readers to focus on the exciting emotions that are derived from the ad and the thoughts of weddings.
B. The product that is being advertised can help women lose weight and lead to having a healthy body image.
II. The Special K advertisement presents the appropriate text and a beautiful visual for future brides to envision their wedding day.
A. The text is adequately placed on the bride’s dress to bring attention to the dress, which leads readers to think about how they may look in their wedding dress.
B. The background displays a plain backdrop that shows the readers that the bride should be the center of attention. C. The colors represent a meaning and are limited to show the simplicity of the ad as well D. The text is elegantly written to show quality and grace and the text pops out to grab the reader attention of the positive words displayed throughout the dress. …show more content…

Special K’s advertisement portrays just what is needed to grab the reader’s eyes and allow the reader to take a moment to experience a beautiful illustration. The Special K advertisement for brides- to-be is effective because it creates an emotional response and health image for future brides, it develops a captivating visual for the audience, and it relates to the readers of Brides through its

Show More
Related
775 Words | 4 Pages

The text allows the reader

Read More
997 Words | 4 Pages

The entire advertisement it is focused on evoking a response of empathy and compassion for the girl. Again, the face of the girl is strongly related to this appeal because the audience feels touched by her suffering. Also, it is very hard to see how the happiness of the girl diminishes and turns into sorrow. For example, the advertisement starts with the girl celebrating her birthday and everybody singing “Happy Birthday”, after that the mother says “Make a wish” and the girl blows the candles of a pretty decorated cake. In contrast, at the end the mother sings her the same song but this time the girl is completely devastated and there is only a lonely candle on top of a metallic plate containing some food.

Read More
376 Words | 2 Pages

In Eric Schlosser‘s essays, the author shows how the social media are targeting children by their ads and advertisements. He exposes the negative side of advertising especially when children are implicated. The author explores children’s cooperation with these companies whether consciously or unconsciously through their behavior and ways of convincing their parents to get them what they want. He mentions how these same parents by lack of spending enough time with kids pamper them and don’t refuse their desires. Schlosser gives more explanations by introducing several examples of these companies such as Disney, McDonald, clothes, oil, and phone companies, too without openly blaming neither of them.

Read More
338 Words | 2 Pages

Have you ever thought that everything had to start somehow? Like where did the wheel come from, or how did we start writing? Many people take these inventions for granted or don’t care about who worked hard to create them. Without these inventions, we wouldn’t have cars, a written language, or certain rules. Around 3500 B.C., the first, ancient River Valley civilizations were Sumeria, Egypt, and China.

Read More
490 Words | 2 Pages

I. INTRODUCTION: a. Janie compares to love as a budding tree. Her love struggles throughout the book. b.

Read More
726 Words | 3 Pages

It leads right back to being reliable and trustworthy. This advertisement gives a sense of comfort and individualism to the consumer seeing it, and it affects them, making them feel good. Once again, this advertisement uses the emotional appeal of being an individual and unique to lure in

Read More
1890 Words | 8 Pages

Advertising has been around for decades and has been the center point for buyers by different subjects peaking different audience’s interests. Advertisers make attempts to strengthen the implied and unequivocal messages in trying to manipulate consumers’ decisions. Jib Fowles wrote an article called “Advertising’s Fifteen Basic Appeals,” explaining where he got his ideas about the appeals, from studying interviews by Henry A. Murray. Fowles gives details and examples on how each appeal is used and how advertisements can “form people’s deep-lying desires, and picturing states of being that individuals privately yearn for” (552). The minds of human beings can be influenced by many basic needs for example, the need for sex, affiliation, nurture,

Read More
187 Words | 1 Pages

Nowadays, not only in the advertisement industry, but everything has sexy appealing and everywhere. For example, on television, the internet, magazines and poster. In the article, “ master of Desire: The Culture of American Advertising” Jack Solomon agreed, “ Sex never fails as attention-getter, and in a particularly competitive, and expensive era for American marketing, advertisers like to bet on sure thing” (172). The aspect of advertising can be anything and there are no limits.

Read More
465 Words | 2 Pages

Frances Lozada-Tirado a. Shall make reasonable effort to protect the student from conditions harmful to learning and/or to the student’s mental and/or physical health and/or safety. b. This item is important to me because I feel that children in this age and time are experiencing harmful condition that enable them to learn. I feel that we as teachers and family workers need to strive for our students to feel safe and secure in order for them to reach their full potential. As a family engagement specialist, it is my responsibility for my families and students to feel safe in my centers.

Read More
727 Words | 3 Pages

With any commercial in today’s society they are always trying to get you to buy their product in any way possible. You should think about three key things throughout the commercial. One being what is the product, two is how the product performs, and finally how is the company behind the product is trying to pull you in and but their product. The company will use three appeals, these are Ethos, Pathos, And Logos. While logos in a commercial will have a more logical approach, Ethos will have a trustworthy approach, and finally Pathos will impact most people due to the emotional approach.

Read More
711 Words | 3 Pages

One possible theme of Columbine, or the message would be that not everyone is who you think they are. Also you never know what could happen, one day everything’s fine and the next day a tragedy occurs. One reason I think this book was written was to show that in some situations everyone comes together no matter what “type” or “click” they’re in.

Read More
879 Words | 4 Pages

The secession of the southern states from the Union was not merely a culmination of certain events; it was also the beginning of the trial of Confederate nationalism. The slaveholding elite which had led the South out of the Union now had to solidify its support among the non-slaveholding small farmers, a class that constituted the bulk of the white population. Southern loyalties among the lower classes was with the union, and it was Jefferson Davis’ mission to help gain support. The idea of confederacy was proclaimed as the return the constitutional ideals. The advertisement of the Lincoln administration was that it was set to change the southern way of life, increase government involvement, raise taxes and end slavery.

Read More
1043 Words | 5 Pages

Miscommunication occurs when there is confusion while relaying information. Confused forms of communication unintentionally causes many disagreements, and these conflicts often lead to war. War, a non diplomatic way to solve problems, would not occur if leaders, with the citizens, would simply discuss the issues that at hand. However, war can lead to to the progress of the winning side although the defeated are conquered and gain nothing. In the American Revolution, General Howe, the British commander, did not receive the instructions from Lord Germain, his leader, about where to go, and he walked straight into a trap constructed by the Americans, which ultimately led to the defeat of the British.

Read More
1144 Words | 5 Pages

Advertisements: Exposed When viewing advertisements, commercials, and marketing techniques in the sense of a rhetorical perspective, rhetorical strategies such as logos, pathos, and ethos heavily influence the way society decides what products they want to purchase. By using these strategies, the advertisement portrayal based on statistics, factual evidence, and emotional involvement give a sense of need and want for that product. Advertisements also make use of social norms to display various expectations among gender roles along with providing differentiation among tasks that are deemed with femininity or masculinity. Therefore, it is of the advertisers and marketing team of that product that initially have the ideas that influence

Read More
1377 Words | 6 Pages

Targeted Advertising: Helpful or Hurtful? Technology has challenged the rules of privacy, and people are questioning if privacy is a necessity anymore. Technology, specifically apple products such as iPhones, is a need in many people’s lives, and they cannot imagine not being able to check their phones for the weather or to ask Siri to find the closest restaurant. Unfortunately, people do not realize companies use technology for targeted advertising, which is an invasion of privacy. An invasion of privacy is when people’s private information is used to influence them and is given to other people or companies unknowingly.

Read More

More about Special K Advertisement Analysis Essay

Related Topics

Open Document