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Steve Jobs Bankruptcy

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My research this week focuses on the case study of Apple Inc., and the strategic development of a multibillion-dollar organization, (Paroutis, Heracleous, & Angwin, 2013). Owner and co-founder Steve Jobs was instrumental in taking a company that was on the verge of bankruptcy and make it into a thriving billion-dollar company. Steve Jobs was a leader who was not only innovative but also a perfectionist. His passion for Apple was unsurpassed, which was reflected in his dedication and remarkable intuition. He could easily be described as unpredictable in nature and somewhat course in instruction, but all that knew him agreed that he had a keen ability to think outside the box. When Steve Jobs was forced to resign due to his uncontrollable …show more content…

This was truly ironic, by seeking help from the man that was forced to resign 12 years ago. This turned out to be the best move Apple made. Steve Jobs was rehired as the new CEO and worked diligently for the next 30 months to bring Apple back to greatness, (Paroutis, et al., 2013). At his first big meeting with the board of directors Steve Jobs showed up wearing a pair of shorts and tennis shoes, (Paroutis, et al., 2013). I found this as a true testament of who Steve Jobs really was. He was the kind of person that did not waste time worrying about what other people thought of him, he was there to identify the problem and fix it, the smoke and mirrors were not a part of his repertoire. He could easily be described as a colorful character and at the same time envied for his ability to think outside of the box. It was at that point that Apple really took off; their innovation and marketing skills were impeccable to say the least, (Paroutis, et al., 2013). New products were entering the mainstream every four months establishing Apple as the most technologically advanced computer based companies in the world, (Paroutis, et al., 2013). The development of the iPad was a major breakthrough for Apple, (Paroutis, et al., 2013). According to the authors, the iPad was challenged by Amazon’s Kindle fire, which also received …show more content…

One such strategy was their tactical approach in the development and release of new products, (Paroutis, et al., 2013). They developed special teams that would focus solely on the design and fabrication of new products, (Paroutis, et al., 2013). Secrecy was key and highly enforced at Apple, no one knew about the new products except for the team and Steve Jobs, (Paroutis, et al., 2013). The authors noted that the level of secrecy was compared to a terrorist hiding area or underground secret passageway, (Paroutis, et al., 2013). Apples foundation is based on perfection, if there is a problem with the product it never leaves the company, (Paroutis, et al., 2013). Their standards are very high and unwavering, especially when it comes to accountability. Once the expectations are established nothing less is acceptable. The company was so secret that when it came time to discuss new products the meeting would be held at an undisclosed location, (Paroutis, et al., 2013). The employees attending the meeting would be picked up in a company van and brought to the meeting site, (Paroutis, et al., 2013). Apple thrived on teamwork and valued each employee by instilling trust, support and believe in the product, (Paroutis, et al.,

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The most notable weaknesses for the company is the limited distribution of the network, high selling prices, and sales being limited to a high-end market. “Apple’s SWOT analysis shows that such an exclusive strategy supports control over the distribution of products, but limits the company’s market reach”(Smithson, 2015). What that means is because of the high pricing Apple limits themselves to the high-end

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His decision to cut cost internally by cutting Apple’s workforce by 16% and pushing for internal growth were very troublesome decisions. I’m guessing the morale of the employees diminished resulting in less production and efficiency. For that reason IBM lost interest in their joint venture with Apple, wasting $500 million. Apple ended up losing $69 million in the first quarter of 1996, and Gilbert Amelio was appointed the new CEO. My opinion towards this matter is that often time change alerts employees especially when it threatens their jobs.

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Apple’s CEO Steve Jobs was able to save his company through a masterful marketing program, product innovation, and entrepreneurial corporate culture. The company adopted a market orientation in which it focused on consumer behavior and was able to collect information about consumers’ current and future

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Apple’s vision Apple 's vision is to create and deliver electronic music and personal computers to individuals, teachers, employees, students, and computers used in government agencies and companies. Apple 's strategy focused on enhancing its ability to design and contribute to its development, It’s easy to use and distinctive design and innovative. Importance of knowledge management in Apple Company Knowledge Management (KM) is a discipline that improves Apple 's ability to better solve problems, adapt, evolve to meet changing business requirements, and survive with disruptive changes.

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Jobs was fired from Apple back in 1985 because the board believed he was no longer useful to the company, in fact, they believed he was being detrimental to the business, he says “our visions of the future began to diverge and… our Board of Directors sided with him.” Jobs chose to talk about how he was fired from Apple, the company he had founded, because it reveals Job’s biggest failure, He had spent most of his adult life growing the company, only to have it taken away, yet Jobs pushed on and recovered it later on. This use of pathos strengthens the connection with his audience, and shows how someone so successful once reached rock bottom, yet managed to climb his way back up, and it inspires them to be like

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Jobs was able to obtain an investment of $20 million from the business leader Ross Perot after the airing of this program. Analysis of the leadership style of Steve Jobs revealed the role of skill and talent developer played by him for his employees. It is evident through his statement “Look at the results” on being asked about his tendency of showing rudeness towards his employees (Isaacson, 2012). It could be assessed that Jobs depicted a transformational leadership style through his initiatives of creating a vision, guiding his followers to achieve it through effective inspiration thereby leading to a change in the individuals and the social systems as well. These are the basic traits of a transformational leader (Warrick, 2011).

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