Steve Jobs Research Paper

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I have chosen five business leaders that have been extremely successful in their business or line of work. The first business leader I chose was Donald Trump. The second leader is Bill Gates. The third is Steve Jobs. The fourth is Tim Cook. Lastly I chose Donald Trump is a very wealthy and successful business leader. Donald Trump is a billionaire real estate mogul and reality television personality. In 2016 he became the Republican presidential nominee. Expanding his empire to the south, around this time Trump developed a condominium project in West Palm Beach, Florida, and in 1989 he branched out to purchase the Eastern Air Lines Shuttle for $365 million, which he later renamed the Trump Shuttle. In January 1990, Trump flew to Los Angeles …show more content…

Steve Jobs co-founded Apple Computers with Steve Wozniak. Under Jobs' guidance, the company pioneered a series of revolutionary technologies, including the iPhone and iPad. Steve Jobs was born in San Francisco, California, on February 24, 1955, to two University of Wisconsin graduate students who gave him up for adoption. Smart but directionless, Jobs experimented with different pursuits before starting Apple Computer with Steve Wozniak in 1976. Apple's revolutionary products, which include the iPod, iPhone and iPad, are now seen as dictating the evolution of modern technology, with Jobs having left the company in 1985 and returning more than a decade later. He died in 2011, following a long battle with pancreatic cancer. Jobs and Wozniak are credited with revolutionizing the computer industry by democratizing the technology and making machines smaller, cheaper, intuitive and accessible to everyday consumers. Wozniak conceived of a series of user-friendly personal computers, and—with Jobs in charge of marketing—Apple initially marketed the computers for $666.66 each. The Apple I earned the corporation around $774,000. Three years after the release of Apple's second model, the Apple II, the company's sales increased by 700 percent to $139 million. In 1980, Apple Computer became a publicly traded company, with a market value of $1.2 billion by the end of its very first day of trading. Jobs looked to marketing expert …show more content…

Born in Alabama on November 1, 1960, Tim Cook graduated from Auburn University with a bachelor's degree in industrial engineering in 1982, and went on to earn an M.B.A. from Duke University's Fuqua School of Business in the late '80s. Following a 12-year career at IBM, in 1994, Cook became a chief operating officer (Reseller Division) at Intelligent Electronics. He then worked for Compaq as vice president of corporate materials, procuring and managing product inventory. After six months at Compaq, Cook left his position and took a job at Apple. In August 2011, Cook was named Apple's new CEO, taking over the position for former CEO and Apple co-founder Steve Jobs, who died in October 2011 after a years-long battle with cancer. But Cook's decision to join Apple wasn't an easy one: He began working for Apple in early 1998, before the company had developed the likes of the iMac, iPod, iPhone or iPad, and when it was seeing declining profits instead of profit growth. According to Cook, prior to accepting his job at Apple, he was actually dissuaded from taking the job, and was told that the company's future looked very bleak: "While Apple did make Macs, the company had been losing sales for years and was commonly considered to be on the verge of extinction. Only a few months before I'd accepted the job at Apple, Michael Dell, the founder and CEO of Dell Computer, was publicly asked what he would do to fix Apple, and he responded, 'I'd shut

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