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Swot Analysis For Health Services

223 Words1 Pages
The term SWOT (Strengths, Weaknesses, Opportunities, Threats) Analysis is a very important tool to take full advantage of. As stated in chapter 5 of our textbook, it states that this provides a foundation for strategy development. This analysis serves two important functions, which is to gather information of how the organization is currently interacting with the market and identifying external market opportunities and threats (Buchbinder & Shanks, pp. 108-109). This analysis also points out what the organizations strengths and weaknesses are. Health services managers should be familiar with this tool for many reasons. I believe it is extremely important to not only focus on the organizations strengths but its weaknesses as well. This allows
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