Telstra Swot Analysis 2014

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Telstra in 19 of May 2012 to 19 of May 2017.In July 2012, Telstra Digital launched smartphone and Facebook apps for customers to manage their Telstra accounts and in November 2012, Telstra claimed that over 700,000 customers had downloaded those apps. In August 2013, Telstra revealed that the apps reached 2.5 million download. The consumer has increasing 357% by download the apps. Furthermore, in the year Telstra launched a new low-cost broadband brand called "Belong’’. At David Thodey CEO has open many different type of convenience service therefore, the share price grows 16.6% and it help the customer saving lot money. In June 2014, Telstra disclosed that it had 3 Million customers on "electronic billing" saving it $3 Million per month in