Verizon Wireless (commonly known as just “Verizon”) is an American Telecommunications company established in 2000. Verizon Communications owns Verizon Wireless as its subsidiary. Currently, Verizon is America’s largest provider of wireless telecommunications services. The main purpose of this paper is to analyze Verizon’s supply chain to see how it supports (or does not support) the company’s approaches to competing in the telecommunications industry of the US. In addition to that, the paper will come up with some major goals for fostering growth and innovation for the business along with a plan to implement those objectives. Analysis of Verizon’s Supply Chain Verizon offers a myriad of products and services for both its corporate and individual …show more content…
It uses state-of-the-art tools and techniques to manage its inbound and outbound logistics, and also to provide its customers with the highest quality services possible. Verizon utilizes the same platform to provide services to both its business and individual customers. The company adopted sophisticated supply chain management in 2007. And Verizon has also been using CRM (customer relationship management) for a long time. It effectively combines both supply chain and customer relationship management initiatives in order to make sure the highest efficiency in both its internal and external operations. This also helps the company to minimize negative interactions with its customers and provide them with the best possible products and services ("About Verizon", 2017). Verizon uses the same automated system to manage the supply chains for both its products and services. There are 2 key offerings available for the customers- invoice automation services, and custom supply chain managed services. On top of that, Verizon uses a web-based mechanism known as ‘E-collaboration’ that helps Verizon to enhance its communication with its customers (especially the corporate customers and government agencies). Moreover, Verizon offers several useful tools on its official website for the customers. On the website, …show more content…
As a result, for all its products and services, the company has to rely solely on the innovation and uniqueness of its suppliers or OEMs. But still, it can achieve operational excellence via efficiency and proper execution of the management plans. As a result, this section will identify some of the key objectives that will foster innovation and growth in Verizon’s business model. First of all, Verizon needs to manage the imbalances all through its supply chain and distribution points that are causing inventory build-up. This has been a major issue for the company in recent years, and it is resulting in obsolescence, and increasing costs and inventory levels (Gikas, 2015). In terms of superior customer service, the company is already very good at managing its internal operations, and making the best use of information technology to provide customized supports to all its suppliers and