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Vibram: A Well-Known Company In The US

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Vibram is a well known company in the U.S. with a loyal customer base.When having unique designed shoes that helps with strength and agility, there will be others that will copy their design into the market. If I was the manager at Vibram there would be some things for the company regards research, legal, and consulting fees. Also innovations that were made by Vibram that are stolen should not make the company discouraged. If I was the manager of Vibram, I would stop paying for the research because the company knows that the Vibram design is already copied by other company and I think there should be new ideas from the company. In my opinion, there will always be counterfeits in the world and as long as the company’s name and customers love the product, it can beat all the other similar products that are out. “We’re losing money, but hopefully making customers for life,” Shaw says (Alsever, 2010). I think Shaw has a point about their customers but not the money. If Vibram concentrates more on what …show more content…

If I was the manager I would make sure to appreciate their hard work and motivate them to come up with more ideas and possibilities on making a new concept for the company. Also making an environment comfortable for the employees to open up on any ideas they have. I would nurture the creative environment at Vibram by giving my employees encouragement on their work and the freedom to open up on new possibilities. Change is important to any company in business right now and I think going along for the new generation and changing the tools and techniques in the workplace and help improve the environment and upgrading to modern day society.”One of the reason that organizational change efforts fail is that they are activity oriented rather than result oriented” (Williams, 2017). The company should show results and not just do what they need to

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