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Whole Foods And Globalization Paper

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Globalization is the process by which a company expands its business internationally. Whole Foods has begun this process and currently operates stores in the United States, Canada and the United Kingdom. (Malcolm, 2015) Overtime globalization will affect Whole Foods operations in several ways. First, as globalization becomes more widespread, Whole Foods will be faced with increased cultural diversity within its workforce. The changes will require Whole Foods to learn how to deal with this diversity as well as adopt new policies and guidelines for its workforce. Second, if Whole Foods expands to third world markets, company leaders will face challenges that are derived from the countries’ economic policies, regulations, and laws. (Hitt,
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This significantly assists them in attracting more customers, thereby increasing their sales. Moreover, the firm's governance and leadership demonstrate that Whole Foods' significant accomplishments are the result of the company's integration of consumers, employees, and the broader community. The company's core values, which include concern for the community and the environment, demonstrate its commitment to the success of all stakeholders. There were very few natural foods markets available during the time period in which these young entrepreneurs began their businesses. This demonstrates that the market was so favorable for them and that competition was minimal.

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Globalization is the process of increased interconnectedness among countries most notably in the areas of economics, politics, and culture. McDonald 's in Japan, French films being played in Minneapolis, and the United Nations, are all representations of globalization. The topic of globalization has become a hotly contested debate over the past two decades. In today’s marketplace conducting business internationally is as much of a defensive play as an offensive play. In examining the upside of going global, consider the sheer size of international markets as contrasted with the size of the domestic market and you will likely find that the majority of your potential customers live abroad.

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