ipl-logo

Whole Foods Executive Summary

522 Words3 Pages

• Increased competition o More stores offering natural and organic foods a lot cheaper o There is also the option to get natural and organic foods online • Whole Food store prices are too high o Customers go to competitors that sell the same products for cheaper o The company is planning to cut 1,500 jobs or 1.6% of the workforce, just added 9,000 jobs last year, to make cuts in the stores and company. • Cannibalization of stores o Sales growth at stores open at least a year is 1.3% o Customers are being brought to the new stores from current, better established chains o The old stores are not getting quality maintenance and have poor customer service • Brand equity being demolished with the opening of a new chain, 365 by Whole Foods Market, to sell …show more content…

o Accused of massive overcharging products by using labels that listed incorrect weights o PETA is suing the company for having consumers pay high prices for meat from animals on farms that differ from the industry’s paltry minimum standards • Same-store sales dropped from last year by 0.2% • Total sales increased by 6%, weakest since about 2010 • Profitability is also down Growth strategies/ Solutions  Rebuild their tarnished reputation o Market the products with better prices o Scan the internal and external environment of the company and make corrections o Deal with the lawsuits and allegations against the company o Remind the social media what Whole Foods stands for and what the goal of the company is  Lower prices o Have occasional discounts, especially around the holidays o Sell items in bulk packages o Instead of creating a chain that will create doubts in the current loyal base, change the pricing strategy for all stores that considers price-conscious buyers  Expand their “Non-Whole Foods” items o Implement items that are not only natural and organic, but regular everyday items o Some of the items that should be sold cheaper than the organic items are: bananas, chicken, ground beef, milk, and

Show More
Related
839 Words | 4 Pages

Then in 1988, a New Orleans store was acquired, followed by one in Palo Alto, California that following year. This growth continued during the 1990’s with over a dozen mergers of smaller natural groceries stores across the nation and the success continued into the early twenty-first century with John Mackey still at the reins, leading the company as CEO. Challenges grew as well with Whole Foods involvement in several issues related to Business Ethics, including unethical decisions, careless handling of relationships among rivals, complaints of violating anti-trust laws, and controversial activity by the CEO. In addition to Whole Food’s products being considered too expensive, they were also criticized for their acquisitions of small community grocery stores. Numerous residents did not want their stores bought out or closed down, they worried about the impact on the smaller

Read More
1019 Words | 5 Pages

For these reasons, it is imperative to continue to adapt and monitor the market place to be vigilant against threats to market share (Jindal, Sarangee, Echambadi & Sangwon, 2016). In the case of Whole Foods 365, Trader Joe’s will require ample efforts to minimize the effect and threat it and others will

Read More
53 Words | 1 Pages

1. Through extraordinary customer services, Whole Food Inc aims at nourishing and making the customer trips to their stores a delightful experience. The company serves its customers competently, efficiently and knowledgably. The customers are then satisfied and this will make the customers attract more customers into the business by advocating on the business.

Read More
1056 Words | 5 Pages

Whole Foods Market dominates its competition, including grocers such as Kroger Co., Walmart Stores Inc., and Sprouts Farmers Markets by consistently providing superior product quality, competitive pricing, and careful risks without sacrificing a higher net margin of 2.85%. The recent

Read More
1045 Words | 5 Pages

The biggest and longest ongoing complaint has been the prices. Although not a creative way to switch things up, it is the biggest reason why less consumers shop at Whole Foods. My idea would be for Whole Foods to actually sell cheaper products. Even though Whole Foods came out with their own brand to have cheaper products, the 365 brand, it is still expensive compared to many other brands sold in other groceries stores. For Whole Foods to actually sell cheaper products, they would drive a lot more customers in, and it would be sure to satisfy the preexisting ones.

Read More
285 Words | 2 Pages

Describe how Whole Foods' adoption of stakeholder orientation has influenced the way it operates. Are there any stakeholders that they have neglected in the past? Whole Foods has applied a set of core values to create strong relationships with a variety of stakeholders. The company has adopted a stakeholder orientation. While it considers consumers to be the most important stakeholder, the firm also considers other primary stakeholders such as employees, suppliers, and shareholders as well as secondary stakeholders such as the environment and special-interest groups.

Read More
2280 Words | 10 Pages

Leadership is not about personality; it’s about behavior. According to Kouzes and Posner, leadership is an observable set of skills and abilities. Leadership is a learned, not innate ability according to Fred Manske in Secrets of Effective Leadership. This paper is a look into Whole Foods Market CEO John Mackey characteristics and his fresh approach to leadership.

Read More
300 Words | 2 Pages

New marketing, pricing strategy to meet or beat competition in the U.S. market for intensive growth. 4. New product development offered to gain more customers and revenue. Selected Solution So far Whole Foods has gained the success with the rising popularity of natural and organic foods primarily in the U.S. market. After conducting a SWOT analysis (found in the appendix), it appears an expansion into global markets where a high presence of consumers like in the European markets will provide an enormous potential growth due to the large population holding

Read More
207 Words | 1 Pages

Being a Fortune 500 company Whole Foods Inc. stands tall among its peers; those who retail organic foods and those who retail processed foods. As a major stakeholder in the organic food industry, the management of this company usually engages with the government to ensure that the standards of organic foods are continually upheld even with new discoveries of new types of organic foods that are to be found in indigenous forests in southern America and other remote places in the world. With a sound market plan of opening stores in countries ridden with retail stores that retail processed foods and yet have a continuous need to open stores that can give its shoppers an access to an array of organic foods in one store. With the continued increase

Read More
453 Words | 2 Pages

The need for food won’t fall and consumers will sustain a demand for value pricing. Buyers of Whole Foods’ products are living a lifestyle that promotes health, living and moral philosophy that are conscious of the surroundings. Organics and products have been socially accepted. Willingness to buy is relatively moderate to high in the natural foods and organic industry making customers less price sensitive. As similar product are introduced by competitors (Wal-Mart, Target), there is a demand for value pricing and

Read More
1773 Words | 8 Pages

According to Nielsen’s TDLinx and Progressive Grocer, the United States grocery industry comprising of: conventional supermarkets, supercenters, and limited-assortment and natural/organic supermarkets had approximately $603 billion in sales in 2013 (“2014 Annual Report”). Natural product sales through retail channels like Whole Foods were approximately $81 billion in 2013 (“2014 Annual Report”). With such large demand for natural and organic products, many retailers have entered the market and have become tough competitors with Whole Foods ("Competition Heats Up Among Organic Food Retailers"). Mass-market retail outlets, which include supermarkets, drugstores, and mass merchants, make up 49 percent of the sales of natural and organic foods

Read More
1619 Words | 7 Pages

Its inter-competitors are mainly restaurants and hotels which prefer selling their own food products rather than company products. Being major eatery spots across the country, they offer significant competition to the growth and development of Wholeday Food Company. The inter-competition arises from other food companies which produce and process the same type of foods. Cereals and grain producing companies are quite prevalent on the American market mainly because of the reliance of our broad population on these food items for our daily consumptions. The company’s produce will therefore compete with other similar food items for shelf space and prices across retail shops in

Read More
889 Words | 4 Pages

The weaknesses demonstrated by Amazon to acquire Whole Foods for 13.7 Billion are disadvantages where Amazon can improve. Firstly, Amazon has made a considerable financial investment to acquire Whole Foods and will limit their ability to purchase more assets in the future. Second, the acquisition will hurt the corporation’s ability for quality and quantity control. Lastly, since Whole Foods is solely an Organic Food store, there are limited suppliers in the industry and can become a problem if proper precautions are not taken.

Read More
2097 Words | 9 Pages

• Quick response to consumer inputs • Established supplier network in local organic food production community • Low production/labor costs • Culture of organization/level of commitment • Weak Brand Name • Unreliable cash flow • Employee turnover given hours of operation Opportunities

Read More
776 Words | 4 Pages

Increasing focus on customer services. 2. Improving the quality and diversity of groceries. 3.

Read More

More about Whole Foods Executive Summary

Open Document