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Whole Foods Market Observation

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I cannot say that I go to Whole Foods Market or an grocery store a lot. I am not allowed to do that because my wife says that I do not buy what we need. Due to this forum and the imposed questions I did go to our local one that is relatively new because I could not find it as a location on the organization website. In addition, when I was here from 2009-2012 it was not here and I do wonder what their strategy is to drop a store that is surrounded by a host of other stores that do the same thing or in some cases more like a Super Walmart. In terms of the questions the store is rather nice looking compared to those like Food Lion and Giant in this area. The interesting question was the type of cars in the parking lot. The cars for the most …show more content…

It appears to be a pricey store from what I seen inside and I did ask around at work and most go there because of the type of people that go there. I do not want to say rich but those that are in there were dressed nicer compared to those that go to Walmart. This could be different on another day but this was my observation on the day I went and from those I spoke with in this regard. I asked those I work with why else do they go there and how often and most do weekly shopping but it is the customer service and food quality that apparently is very good and from the website the it looks like they are going to start 2016 with a new vision. According to Whole Foods Market IP. L.P., (2015) the stradegy is to build a relationship between food supply, the environment, and bodies”. They are also stating they will “offer the highest quality, least processed, most flavorful and naturally preserved foods”. This is exactly what my small survey revealed. As far as employee turnover and from what a gather from the website It seems like a nice place to work. The organization is mission focused and strives on education to succeed which may be the reason people stay for potential job opportunities at a management level. According to Whole

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The company’s website that I chose to analyze, in lieu of their mission statement, is Safeway Inc. A little background: This company was essentially founded in 1915 by M.B. Skaggs, who bought a grocery store from his father. By 1926, Skaggs had become very successful with his stores and merged with Safeway to become Safeway, Inc. In January 2015, AB Acquisition LLC (parent company of Albertson’s) merged with Safeway to create one of the largest food and drug retailers in the country – over 2,200 stores in 33 states, specifically with Safeway stores in 19 states (Safeway Inc., 2008-2016).

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They believe that the solution to their problems is by laying off its employees, without taking into account that they are at a fault as a whole. This relates to the assumption “Production of data is not affected by organizational politics” from “Give the Kid a Number”. It is clear that the Whole Foods management is laying off their employees in order to make up for their mistakes. Indeed they haven’t stated this, which is basically showing that when people are in the position to be able to influence data whatever way they like in order to suite their own purposes (Garham, 1982). Through further research I found that Whole Foods is opening up 365 new stores, this is inconsistent with their conclusion to layoff employees.

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They use advertising through running ads on the radio and TV in hopes it will attract customers and keep their regular customers coming back. They have even put in place a system where you can order groceries online and have them delivered to your house or pick them up at the store where employees will bring your order directly to your car and load your order into the trunk of your car. This makes things very convenient for people who don’t have the time or the physical capability to go to the grocery store and buy groceries themselves. They have a rewards card program where with every $1 purchase made in store on groceries or general merchandise you earn 1 fuel point, which could save you up to $1 per gallon based on reward points. They also send you coupons in the mail based on items that you frequently buy in the store and these can help you save money.

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They truly appear to have a solid vision that when properly executed will start with the employees and have an effect on the communities that they are present in (Kreitner, R., & Kinicki, A., 2013). Whole Foods is simply are not only focused on their profitability, but also having a heroic impact on everyone they interact with, thus resulting in a ripple effect

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