ipl-logo

A Rhetorical Analysis Of Cigarette Smoking

1001 Words5 Pages

Cigarette Smoking is the leading cause of preventable deaths in the United states. One out of every five deaths fault to cigarette smoking. Did you know fifteen out of every 100 adults smoke cigarettes? The advertisement I chose is a bullet on top and a cigarette on the bottom. The bullet quotes the word quick and the cigarette says slow. Anti-smoking advertisement show the harmful and negative effects of tobacco. This anto smoking advertisement uses the three rhetoric appeals logos, ethos, and pathos by catching your attenting leaving us to wonder what exactly a bullet and a cigarette has in common. This anti-smoking advertisement tugs closely on the hearts using emotional appeal. The speed of the Cigarette burning slowly resperates how smoking slowly kills you inside and out. There isn’t one human who can sit and imagine themselves dying a slow and agonizing death. This advertisement strikes the emotion of fear. The fear of any human feels who smokes cigarettes. The fear of not knowing if you are slowing burning the minutes, and seconds of your life away while showing zero physical or mental affects. The words in this anti-smoking advertisement also uses the logos appeal. It is logically known and proven smoking kills a human …show more content…

It is saying that smoking will eventually kill you, but very slowly. You may not feel any effects from smoking right now or throughout your entire life, but it is proven that every cigarette you smoke takes seven minutes from your life span. The minor premise is that smoking is equivalent to getting a bullet to your brain. This is shown from the image of a bullet with the word “quickly” right beneath it. From the general knowledge of the harm cigarettes do and the image of a bullet, we can infer that the claim the image’s creator is making is that smoking is suicidal. This claim is enhanced by the words on the image “quickly” below the bullet and “slowly” below the

Show More
Related

A Rhetorical Analysis Of Cigarette Advertising

1048 Words | 5 Pages

Throughout the seventies smoking cigarettes was one of America’s favorite past times considering it was “cool” and “in fashion”. One of the biggest and popular cigarette brands of the time was Benson and Hedges, and their newest product branches were Benson and Hedges 100’s, the cigarettes being advertised. Advertising provides a direct line of communication to existing and prospective customers about a product or service. The purpose of advertising is to coerce customers to become aware of the product or service and to draw customers to a business.

Read More

Examples Of Ethos Pathos Logos

192 Words | 1 Pages

The picture above is an example of the two rhetorics pathos and logos. This picture conveys both an emotional, portraying the cigarette as a gun, and a logical, the statistic that over 106,000 people die from cigarette related deaths each year, advertisement strategy. Pathos, mostly emotional impact on a reader, is clearly illustrated in the advertisement as through the picture of a hand holding a cigarette and the shadow of that hand is the shadow of a gun. This portrays the feeling that cigarettes are as lethal and malicious as that of the lethality of a firearm. Also, the advertisement channels the rhetoric of logos by providing a surprising legistic about the volatile deaths caused by the use of cigarettes.

Read More

A Rhetorical Analysis Of 5 Gum

1451 Words | 6 Pages

In March of 2007 Wrigley released the new gum called 5 Gum. What made this gum distinctive and flashy were the commercials, even though the actual product was similar to other types of gum on the market. Like all advertisements, the commercials used ethos, pathos, and logos. Portraying pathos, the advertisements were dark, loud, and mysterious. Also, using ethos, the set of commercials for all of the flavors are reminiscent of a dystopian Willy Wonka inspired testing facility, they left the consumer wanting to see more of the world and share it with others.

Read More

Cigarettes Rhetorical Analysis

1009 Words | 5 Pages

Almost 17% of the adult population in the United States smoke cigarettes. Smokers are more likely to develop heart disease, stroke, lung cancer or blindness. Cigarettes smoking is the leading preventable cause of death in the United States, so there are ranges of advertisements showing the harmful effects of cigarettes, and always telling people to do not smoke it, either by images, statistics or phrases. Among all advertisements that shocks, there is one in particular that it was not necessary a single word on it to do that. This ad is a colorful one that was created by the Roy Castle which is a lung cancer foundation, and was released on December 2007 on magazines and newspapers in the United Kingdom.

Read More

Examples Of Ethos Pathos Logos

701 Words | 3 Pages

Nationally it is known cigarettes are an unhealthy addiction giving it a unique word choice that compares that crisis from 1970s to what the big foods industry is currently doing with its marketing. This provided a logical argument following up with credibility of discussing two meta-analysis done about how ads play in food roles. More in the article are numerous sources that makes a collage giving it an overall neatness and

Read More

The Cigarette Rhetorical Analysis

1507 Words | 7 Pages

Chapter Analysis The Cigarette (pages 111-117) Emmy Mendez, Cole Meeden, Ian Masui, Will Lalande In the chapter The Cigarette by Marjane Satrapi, there are many literary elements that the author uses to intrigue the readers such as graphic weight, speech bubbles and the use of the fore, middle and background. The author uses these elements to expedite a greater understanding and to capitalize upon certain panels.

Read More

A Rhetorical Analysis Of Camel Cigarettes

593 Words | 3 Pages

During this time period, anti-tobacco activists were just starting to make claims that cigarettes were bad for your health and because older people were already hooked on the products, the cigarette companies needed to convince the new smokers to either start or to continue smoking. Therefore they used a member of society who everyone listens to and trust for health advice, a doctor, to persuade readers to start smoking Camel cigarettes. I believe that this advertisement does successfully appeal to the audience because if what is stopping people from buying cigarettes is the health risks, then the doctors endorsing the product eliminates that risk. Since Camel is also the brand most trusted by doctors, the audience is more likely to purchase from that brand over

Read More

Terrie Rhetorical Analysis

866 Words | 4 Pages

The advertisement does an outstanding job of demonstrating the severe and extreme consequences of smoking. The advertisement accurately captures the different forms in which smoking alters your life and how it can lead to immense health risks. If a smoker were to view the CDC advertisement video they would reconsider smoking due to all the negative health risks. They may even try to find a way to escape smoking or seek help to quit. If non­smokers view this video it will educate them further on the true effects smoking has on your life, and also it will make them think twice before them

Read More

Rhetorical Analysis: Calling All Angels

968 Words | 4 Pages

Calling All Angels Society for the Prevention of Cruelty to Animals, commercial uses to urge its’ audience to help their cause. It is arguably one of the most recognizable commercials. The rhetoric used in this example is most commonly applied in works of fiction literature. It employs devices which elicit emotions from the audience. The persuasive art of influencing an individual 's emotions and thoughts through the use of rhetoric has throughout the years advanced from not only literature, but also advertisements.

Read More

A Rhetorical Analysis Of Quit Smoking

861 Words | 4 Pages

With the alarming number of smokers, agencies spend billions of dollars every year on anti-smoking advertisements. Anti-smoking agencies enlighten audiences of the negative consequences of smoking and try to persuade them to stop. The visual I chose to analyze is a commercial engendered by an anti-smoking agency called Quit. The advertisement, “quit smoking commercial” shows a mother and a son walking in a busy airport terminal. Suddenly, the mother abandons the child, and after he realizes he is alone, he commences to cry.

Read More

Rhetorical Devices Used In Advertising

785 Words | 4 Pages

Effective product advertising uses the rhetorical devices ethos logos and pathos to better impart information about whatever product they are attempting to sell to the consumer. These schemes can often subconsciously appeal to one’s emotions and companies are able to psychologically manipulate their buyers into believing that they would find the product they are supplying to be of aide in some way to them in some way. In this commercial, there are a few ways the creators could have dabbled into the emotions and thoughts of the viewers. Pathos is the emotional appeal that in marketing people use often to either purchase a product based on their feelings in doing so relieving their problem that the company shows the audience it has even though it may not be apparent. Going for the heart which can often cause people to make financial decisions because they feel drawn to help a cause such as charitable

Read More

Smoking Ethos Pathos Logos

922 Words | 4 Pages

The weapons stand out due to the solid black background, but the weapons that are made from the smoke from the cigarette. There isn’t much repetition in this ad, but one thing that is repeated is the use of weapons demonstrating the effects that smoking has on one’s health. The ad used two effects to emphasize the amount of effects smoking can cause. The alignment plays a role in this ad by putting the noose in the ad. When people look at ads, they generally look at the center first, so putting the noose around the models neck immediately grabs people’s attention.

Read More

Persuasive Speech On Smoking In Public Places

831 Words | 4 Pages

General Purpose: to persuade Specific Purpose: to persuade the audience of the importance of banning smoking in public places Thesis: Smoking should be banned in public places because it is harmful to non-smokers who visit public places. I. Introduction A. Attention-getter: How many of you been around people who are smoking in public places? Probably, most of us have at least noticed people smoking in CMU campus even it is a non-smoking campus. Secondhand smoke is really harmful to anyone who inhales it in.

Read More

Smoking Informative Speech

882 Words | 4 Pages

Smoking causes close to 40% of cancer death in the US. Each year, cigarettes kill about 500,000 deaths in the US and about 6 million deaths around the world. Cigarettes are the reason for most of the deaths in our society today that is not a death by a natural cause. Even though smoking has been in a sharp decline in the past decade, there are still around 40 million of people in the US that still smoke cigarettes. This high number really concerns many doctors and

Read More

Argumentative Essay On Second Hand Smoking

894 Words | 4 Pages

Many reports have been issued based on the evidence regarding the devastating health affecs of smoking and the expose of second hand smoke. Unfortunatly, cigarette smoking has reportedly caused about 480,000 deaths anually in the United States with an account of 41,000 deaths due to second hand smoking. It is indicated that America has the greatest heath issues from smoking. Neverless, it has been declining due to the rise on taxes and the promotions to cut down tabacco use advetisement. Smoking can be very addictive but there are many ways to help stop that I’ll get to soon.

Read More

More about A Rhetorical Analysis Of Cigarette Smoking

Related Topics

Open Document