Analysis: Organic Products Resonate With Costco Shoppers

850 Words4 Pages

"Organic products resonate with Costco shoppers." MMR 17 Aug. 2015: 58. PowerSearch. Web. 9 Feb. 2016.

This article focuses on the consumer trend of shoppers to purchase organic food. This source uses specifics, stating how Costco has seen an increase in the amount of organic products it sells. It also gives some background on what makes a product organic, and how it is grown differently than conventional products.

This article shows that consumers are opting for organic food, and want to change their diet. This is from a source known as Mass Market Retailers, which is essentially a news site for supermarket, drug and discount chains. It is relevant, as it was published in April 2015.

This article will be useful for my research paper. …show more content…

Web. 10 Feb. 2016.

This article states that health is on the fore-front of American’s minds. It uses statistics to say that some Americans surveyed describe themselves as healthy, yet over half of those are overweight. The article states that common issue with unhealthy Americans is time, as they find little time to prepare healthy meals. However, Americans are eating healthier through fruits and vegetables, drinking water, cutting back on sugar, and eating smaller portions. Another trend consumers’ want is being told what to eat, rather than what to avoid eating.

This source is very fact focused, and uses many statistical references throughout the paper to back up its statements. It essentially focuses on the health trends in America as a whole, as in their diet. This Article comes from The Food Institute, and look like a rather unbiased source.

This article is great because it is very fact based, and has plenty of useful statistical data to back up its points. These statistics would be great to include in my final paper. It does provide some “opposing side” arguments throughout the paper, to show that not all Americans are focused on bettering their …show more content…

It states that while consumers may not be making all the right decisions, consumers are absolutely “moving in the right direction.” The article cites that Price has the most influence on food and beverage decisions, while price follow. However, the healthiness of a product is on the rise, providing evidence for the move in the right direction. An noticeable trend in younger consumers is convenience. The source states that the highest surge in health importance comes from the demographics of people age 18-34. The article also reiterates some noticeable health trends from my previous sources, such as Americans tending to drink no-calorie drinks.

The article provides two different charts of data to ensure a visual basis for its claims. Like my previous article, it also includes many statistics throughout the article. There is also a question and response at the end, with a question, and an answer with statistics for each category. The article is relevant, being written in June 2014, and is from the Business Collection.

This article provides factual evidence for my paper. The question and reponsonse at the end, and the visuals are especially

More about Analysis: Organic Products Resonate With Costco Shoppers