ipl-logo

Apple Market Structure

1323 Words6 Pages

Q1a. MARKET STRUCTURE OF APPLE INC Apple Inc. operates different types of market structure in terms of their different products. In the smart phone business, they happen to be one of the major players with their different models of the “iphone” which makes them operate in an oligopolistic market. Oligopoly arises when there is an imperfect competition in which there are just few firms producing similar products. As a result of high competition, monopolies, interdependence among firms there are just a few big players having the market power and making it very difficult for new firms to penetrate the market with their products. For Instance, Apple and Samsung are the dominant companies manufacturing smart phones alongside other players like …show more content…

is known as Corporation. Apple Inc. is one of the leading organizations in technology all over the world, the company had to convert its form of business organization to the corporate form so as to enable them raise the capital needed for expansion and development of new products. A corporation is legal and separate from the owner; they operate on set bylaws and procedures which regulates their operations and decision making process. These bylaws guide the stakeholders in electing the board of directors who then pick the managers. The managers are expected to run the organization with the interests of the stakeholders at heart. When there is a transfer in ownership of a corporation, it does not affect the continuity of the …show more content…

has made structural changes like embracing decentralization in decision making, encouraging creativity at all levels so as to better suit market demands. Apple Inc. consists of eight board members, The Chief Executive Officer, Senior vice presidents, Vice presidents as well as other team leads. The main features of their organizational structure are functional based grouping and product based grouping. The Senior VPs handle different functions as marketing, branding, advertising, sales while the VPs handle different product lines such as the IPADS, IPODS, MACBOOKS etc and they all report to the CEO. These features only permit flexibility to an extent and therefore hindering rapid changes because major decision making still has to come from the CEO Tim

Show More
Related

Strategic Strategies Of Chick-Fil-A And Apple

80 Words | 1 Pages

Meanwhile, Apple tends to keep new hires out of the loop on new developments to ensure that there are no leaks to the public. As mentioned earlier, Chick-fil-A and Apple are both profitable companies selling entirely distinct products. With any successful business, there will be factors set in place to promote excellence and to continue dominance of the market. In this case, Chick-fil-A and Apple follow a strategic process to make sure they have the best employees.

Read More

Fligsteins: The Architecture Market

1108 Words | 5 Pages

They both have similar products and prices, and are still somewhat different. The third threat is managers and workers, when “intrapersonal and politics can jeopardize the ability to produce goods and services as well” (17). The last is, products can become obsolete or outdated. Relating to the technology aspect, when releasing new products, businesses can potentially become outdated. For example when releasing new products, Apple must make sure they keep consumers

Read More

Case Study Of Apple Inc.'s Diversification Strategy

1442 Words | 6 Pages

Apple Inc. strives to limit the time between ordering for the goods and receipt of the same. Normally, long distribution channels do not only influence the pricing of the products, but also the time when the consumers receive the product. Apple Inc. commands a great power in the market because it has differentiated

Read More

Apple Watch Case Study

1267 Words | 6 Pages

However, specifically compared to the smartwatch competition, the Apple Watch stacks against the Gear 2, the Moto 360 and the Pebble Steel. Key competitors of Apple in overall means of competition including the cell phone industry and other product are: Google, HPQ (Hewlett-Packard Company), RIM, Samsung, HTC and Nokia. As the smartphone competitors in figure 3.1 can be seen with Apple’s revenue, gross profit margin, earning per share, price earnings and net income with its direct competitors in the table. Environment According to the Ansoff Matrix (a strategic planning tool that provides a framework to help executives, senior managers and marketers devise future strategies for future growth), the environment that the apple watch will experience, will be a diversification method.

Read More

The Kindle Advertising

1809 Words | 8 Pages

Technology has become a large part of global society and technology companies always have one question on their mind: What is the next big device? Competition between companies such as Apple, Samsung, Amazon, and Windows, causes consumers to have to decide what brand they desire. All businesses know how consumers work. They want the newest and best product out there, no matter the cost, because of how “the American Dream breeds desire” (Solomon: 401). Everyone wants to seem as if they are elite, because of the unanimous desire to be successful.

Read More

Apple's Target Market Analysis

1625 Words | 7 Pages

Segmentation, Targeting and positioning, also known as STP are an essential part in marketing today. This model is important for generating marketing communication strategies and it aids the marketers to prioritize schemes and deliver personalized and pertinent messages to diverse audiences. This approach is audience oriented rather than product focused in terms of communication, which results in conveying appropriate messages to the members who are more commercially appealing. Segmentation benefits the managers in finding out the area on which they have to concentrate on in terms of geography, demographics, social factors or behaviors.

Read More

Apple, Inc.: Organizational Structure Of Apple Inc

791 Words | 4 Pages

Apple’s organizational structure Introduction Attention Getter Apple Inc. is an American multinational corporation, which designs, manufactures and sells personal computers, consumer electronics and software, and provides related services. The company has experienced a tremendous growth since it introduced an iPhone smart phone in 2007, it is considered to be the most successful electronics company in the world. [1] Thesis Statement During the last few years, Apple company has achieved great successes in the electronic domain.

Read More

Market Segmentation Of Apple

1346 Words | 6 Pages

• Psychographic Segmentation: Most of used the type of segmentation by Apple. Segment users according to their lifestyle. • Product related segmentation: Another major marketing strategy used extensively by the company. Every Apple device is targeted specifically to different groups of consumers and businesses and features in the products are built around their needs.

Read More

Apple And Samsung Comparison Essay

700 Words | 3 Pages

Today, almost every person caries a smart phone with them and some can’t survive the day without it. There are many companies and manufacturers who build smart phones like the popular ones such as Htc, Nokia, Samsung, Apple, Huawei, Motorola, Sony and many more, but what makes those companies not alike are the phones they release through the years, but are they that different? To compare, let us take an example of two leading rival companies in the field of smart phones, Samsung and Apple, who newly released their flagship devices, the Samsung Galaxy Note 4 and the Apple iPhone 6 plus. The Samsung Galaxy Note 4 features a 5.7 inch Super Amoled touch screen, a 16 megapixel back facing camera, an octa core processor with 3 gb of Ram and a 3220 mah battery whereas the Apple iphone 6 plus comes with a 5.5 inch retina display touch screen, an 8 megapixel back facing camera, dual core processor with 1 gb of Ram and a 2915 mah

Read More

Five Forces Analysis Of Samsung

993 Words | 4 Pages

Porters Five Forces Analysis: Samsung Electronics  Introduction Samsung Electronics focuses in three specific areas; Consumer Electronics, IT & Mobile Communications and Device Solution. Porter’s Five Forces model has been used to analyse Samsung Electronics competitive position within the global market they operate in. By using this model, an evaluation of their current position will highlight which of the five forces are “affecting the intensity of competition in an industry and its profitability level” (Jurevicius, 2013). Nevertheless, when conducting analysis on an international company such as this, studying of market trends is already carried out thoroughly to ensure that they are fully aware of that market, in order to achieve success and maintain within it. With this in mind, it would be considered that Samsung Electronics would have a relatively good competitive advantage against other rival companies.

Read More

Xiaomi's Theory Of Disruptive Innovation

964 Words | 4 Pages

It´s important to remember that disruption is positive for the mass-market and are innovations that make products and services more accessible and affordable, thereby making them available to a much larger population. When we look at the full extent of Xiaomi´s business model, we can clearly see how different and how disruptive it is. How does Xiaomi keep their prices at least 60% lower than their competitors? While Apple need to come up with a new model to maintain their high profits, Xiaomi have found a clever way to reach these profits without overserve the market with smartphones. For Xiaomi to sell high-end smartphones at such cost, Xiaomi keeps their models

Read More

Apple Value Proposition

1567 Words | 7 Pages

Question 1: What is the value proposition that Apple Pay offers consumers? How about merchants? Value proposition is what sets a product or service apart from competitors. It is the products, services, or features that the company provides that add value to customers.

Read More

Political Factors Affecting Microsoft

1172 Words | 5 Pages

Oracle and SAP(German based company) compete with Microsoft for the business services market. Microsoft’s most popular product is its Operating System. There is much competition in this area with Apple’s iOS and other smaller firms such as Red Hat, that distribute open-source operating systems such as Linux. Microsoft distributes tablets as well that compete with other companies such as Apple. Logitech are another big competitor because they also make computer accessories.

Read More

Sun Tzu: The Art Of War

1745 Words | 7 Pages

Similarly, companies should learn to adapt flexibility in order to counter the changing and competitive situations at hand (Chow,

Read More

Coca Cola Market Structure Analysis

1093 Words | 5 Pages

Market structures describe the competitive environment in which a firm operates. The characteristics of the market structure will have a major-influence on the competitive strategies and tactics that are implemented by firms. (Octotutor, 2014). For the purpose of this analysis, I have chosen to analyze the Coco-Cola Company, which operates in an oligopoly. This type of market has many implications for both consumers and competing firms.

Read More

More about Apple Market Structure

Related Topics

Open Document