Biggby Vs Starbucks Research Paper

717 Words3 Pages

Coffee companies, what could possibly be so different about each one? Throughout the years, there has been a lot of debate about two major coffee companies. Starbucks and Biggby, the two companies that have always been compared to one another. Yet, nobody has really sat down to take the time to calculate which company really has more. In this paper, I will be going over all of my research and findings. Every company is different and unique in their own way. Some people believe that it’s not fair for two places to be compared, because every company is different. Others may argue this, because their opinion may be biased more towards one company. Comparing similar companies can cause some tension and difficulty, because you want to stay open …show more content…

So, when I decided to compare these two companies, I had to figure out how to do it while remaining unbiased. Throughout the research process, I found all of the drinks that both companies sell. Also the different toppings, inclusions, espresso options, cup sizes, and syrups. I found it easier to get all of the Starbucks information, because I’m very familiar with it. For Biggby, the data collecting process was more grueling because I’ve never been there. I overcame that obstacle by researching the menu thoroughly a few times, and asking a friend of mine that works there. Another part of this project that gave me difficulties, was how long the data collecting stage was. With so many different drinks and all of the certain ways those drinks can be made, I felt like I was always missing something. I had to keep going back and forth to make sure I had everything that both companies offer. After doing hours of research and data collecting, I finally managed to get all of my needed information. I made sure that I had everything necessary, because I triple checked my work for both …show more content…

I was confused at first with how to calculate all the possible combinations, but I figured it out with some help. There were a lot of different ways that I could have calculated the possible combinations, but I chose the way that in my mind made the most sense. I decided that it made the most sense to take the hot drinks and multiply them by the syrups, inclusions, cup sizes, espresso, and toppings. I did the same for all of the other categories of drinks, then added everything together to get my final numbers. So, who’s the big winner? Starbucks has 5,400,000 possible combinations, while Biggby has 1,021,248 possible combinations. Starbucks won by a landslide over Biggby. Even though Biggby has more hot, iced, and frozen drinks, Starbucks had more combinations because they offer more inclusions, toppings, and