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Comparing The Marketing Strategies Of Cox And King

391 Words2 Pages
PRICING STRATEGIES
COX AND KINGS’s lower-priced of holidays packages in emerging markets. This makes the customer attracts (target the customer).
In these lower the prices help the company to take place in the market so that they can earn good and customer know there company well and also suggest other to take packages from this company.
Marketing Strategies
Online and Offline Medium will be used for the marketing of Cox & Kings Products and to create the brand awareness and reach out to the clients. National Level as well as
Regional Marketing Campaigns will be adopted for creating the Cox & Kings brand awareness.
COX AND KINGS decided to start its operations globally because only by this method could it reach all the customers in the global
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