Comparison Between Bed Bath And Beyond

Bed Bath & Beyond is currently threatened by the rise in ecommerce/online shopping and their declining financial stability. The rise of ecommerce and online sales is one of the largest threats to many brick-and-mortar retailers. Mintel details that many consumers have turned to online shopping, in fact, 98% of people claimed they have shopped online in the past year and 46% of them shopped online for furniture/home decor products (Bed Bath and Linens, 2013). “While nearly half of consumers shopped online on a weekly basis at any retailer, most consumers only did so at the top retailers, such as Amazon and mass merchandisers” (Bed Bath and Linens, 2013). Even though Bed Bath & Beyond has focused on improving their online shopping experience, competitors, such as Amazon.com, have been attracting the most customers (Bed Bath and Linens, 2013).

For example, Amazon Prime includes free 2-day shipping, discounts on many products, and even access to movies/tv (Hyken, 2017). Bed Bath & Beyond has no such service, and many consumers tend to shop elsewhere (Bed Bath and Linens, 2013). Aside from their competition in online sales, roughly 8 out of 10 consumers are online shoppers, and half of adults under 50 routinely check online reviews before buying new items (Smith & Anderson, 2016). This is a threat to Bed Bath & Beyond because consumers are more willing to educate themselves and find the best option. Consumers may find cheaper products on competitors websites, or they may decide to only purchase online- hurting the in store traffic for Bed Bath & Beyond (Trefis Team, 2017). Online shopping and ecommerce threaten the brick-and-mortar retailers such as Bed Bath &