ipl-logo

Consumer Stereotypes

538 Words3 Pages

1. The strategy I used was “Facts and Figures” as I used words in my advertisement that were both true about my product and made my product more appealing. I also made the main product (the scooter) look larger to make it stand out to the viewer. The advertisement also contains bright colors to attract the viewer’s attention while they are flipping through the pages. Finally, I chose a name for my product that would be easy to remember and sound cool at the same time, so that people wouldn’t forget it /turn away from it. 2. My campaign portrays a typical stereotype of teenage boys: that most of them are active, attractive, and strong and that they all love to ride things. Also, the ad does not portray girls in any form, which could be a little offensive to the ones who like to be extreme. While the ad does not go to extreme measures, it still doesn’t accurately represent most teenage boys. I would say that the campaign is slightly offensive towards out of shape teenagers, but shouldn’t bother most of the population. 3. …show more content…

I think my ad would be effective in the real world because it uses many techniques to convince people to buy the product. First of all, the concept of buying a hovering vehicle is very interesting, and would probably be the main reason as to why anyone would buy that particular scooter in the first place. Furthermore, the design is very unique and sleek, mostly to appeal to male teenagers. Finally, since the scooter is implied to be fast enough to outrun a sandstorm, people would want to buy it because it would be exciting to go at high

Show More
Related

Hsc300 Unit 6 Paper

983 Words | 4 Pages

Therefore, create effective ads that have the potential to entice your targeted audience using bright colored images relevant to your product or service and it should be well optimized to display properly for the prospects to compel them to make an action. Add enticing features in your ads such as special offers or call-to-action phrases like sign-up, free registration or download option etc. Every aspect of your ad should give clear information and make the prospects click on your ads rather than making them to guess about what your company or service offers them. More Than One Ad in a

Read More

Ford Ethos Pathos Logos

640 Words | 3 Pages

The automotive industry uses advertisements and hundreds of types of persuasive techniques to sell you their vehicles. In the Ford advertisement that I chose, a large red truck is driving down the road during a rain storm. The words “It’s simple. BURN LESS FUEL. Burn less cash.”

Read More

Rhetorical Analysis Of Chevrolet's 'A Boy And His Dog'

975 Words | 4 Pages

The last way the writer persuades the audience to make the commercial effective is through logical reasoning and well-thought-out situations. The writer did not exaggerate advertising. However, the writer used a logical situation that would keep the audience’s attention and allow them to see the product multiple times within the commercial. For example, if the writer of the commercial stood in a room and said buy our Chevy truck there would not be many people interested in the product. However, the writer used a logical situation, a dog and a young boy, to interest the audience and keep them guessing what the commercial is about.

Read More

Example Of Ethos Pathos Logos

727 Words | 3 Pages

With any commercial in today’s society they are always trying to get you to buy their product in any way possible. You should think about three key things throughout the commercial. One being what is the product, two is how the product performs, and finally how is the company behind the product is trying to pull you in and but their product. The company will use three appeals, these are Ethos, Pathos, And Logos. While logos in a commercial will have a more logical approach, Ethos will have a trustworthy approach, and finally Pathos will impact most people due to the emotional approach.

Read More

Turtle's Big Race Essential Questions

556 Words | 3 Pages

2.

Read More

Informative Speech Outline On 9/11

462 Words | 2 Pages

1.

Read More

Pricing Strategy: Hollister Brand

802 Words | 4 Pages

Outdoor billboards will be used in population densed places with high traffic to raise awareness. Introducory phase we will use informative advertising technique Persuasive advertising will be used due to competition Finally during maturity we will use reminder adverising to remind consumers Product Branding Hollister Pricing Strategy Hollister Placing Strategy

Read More

The Use Of Pathos And Ethos In Advertising

826 Words | 4 Pages

The ads targeting these groups use different methods, but both rely on logos, pathos, and ethos. Based upon examination of these two different groups of advertising it is clear to see that the ads targeting men are far more effective. This is due to the more frequent use of rhetorical devices such as logos, pathos, and ethos.

Read More

Evaluative Techniques Used In My Two Newspaper Advertising

417 Words | 2 Pages

The specific approach I used in my two newspaper ads was promotional pull. My advertisements motivate customers to seek out BlackBerry, I advertised within in a mass media. Both newspaper ads have an informational/rational appeal. It focuses on the consumer’s practical, functional and utilitarian need for the product, in addition, to emphasize its features. My objective is to persuade the target audience to buy the brand because it is the best available and does a better job than our competitors in meeting the consumers’ needs.

Read More

Working Class Stereotypes

205 Words | 1 Pages

This film had indicated that all working class citizens have negative qualities that place them into thier position. This had greatly disturbed me because working class people work just as hard or even harder compared to those in upper class. Indications such as having low intelligence, having issues with alcohol, having low interest in politics, having no taste, and having a poor work ethic. These stereotypes potray the working class as lazy and unmotived, which had deeply offended me because I come from a working class family. My mother and father have both worked hard for my siblings and me.

Read More

The Stereotypes Of Propaganda And Advertising

1781 Words | 8 Pages

Typically, when someone mentions mind control or subliminal messaging, you laugh and accuse them of being a conspiracy theorist. This is understandable. We, as humans, don’t like to think that other people have influence on our thoughts, so it’s easy to laugh it off and pretend it isn’t real. But, like it or not, your thoughts are being influenced everyday. This mind control isn’t being done by some big, scary, super villain, but by our trusted media.

Read More

Why Should Fast Food Ads Be Banned

265 Words | 2 Pages

Should fast food ads be banned? No, there is nothing wrong to have fast food everywhere we go. If fast food ads would be banned, it will be too hard to decide which meal you want to pay for. Life it would not be the same, I cannot imagine myself driving all crazy looking for a place to buy some food. As stated by Michael Carroll, “And I’m sick and tired of being made to feel guilty for enjoying the odd double beef and bacon burger because some fat, lazy, irresponsible parents cannot say no to their children.

Read More

Stereotypes In Advertising Essay

503 Words | 3 Pages

Stereotypical Ads: Clorox Bleach Television ads have been around in the U.S since 1941 and have aired all around the world ever since. Most of these ads seem harmless and try to convince the viewer to buy the company 's products, but some companies take their ads a little too far. In 2007, Clorox Bleach aired a commercial called, “The Laundry Timeline.” This commercial was extremely stereotypical towards women, mentioning how women are the ones who do the laundry in the household and made the assumption that the woman 's’ parents and grandparents did the laundry in the family. In “The Laundry Timeline”, women are portrayed as house cleaners and useless in the working world, through the use of symbolic items, using the word “your” as an idea that the watcher is in the ad, and the idea of pathos to catch to the viewers attention, in order to get people to agree with their statement and to buy their product.

Read More

Stereotypes Turn Out To Create False Images For Certain Group Of People

1011 Words | 5 Pages

Everybody has their own misconceptions of others, but how did stereotypes turn out to create false images for certain groups of people? Misconceptions are views or opinions that appear to be incorrect about a person. The misconceptions that are talked about these days often are from movies and tv shows that are watched everyday by millennials. They create a false image of particular people or things which get believed by young adults and kids. Stereotypes also have an effect on the generations of today because they are general characteristics that people believe represent a particular person or group.

Read More

Stereotyping In Society

1595 Words | 7 Pages

Stereotyping is a way of categorizing certain groups of people or types of individuals with regards to gender, race, culture, religion etc. Stereotyping arises from prior assumptions due to influences by the media, history and personal experience. The statement: “To gain an understanding of the world we need to make use of stereotypes,” appears that stereotyping is required in order to really understand the world, and knowledge issues can be drawn from this statement: Does stereotyping prevent us from knowing someone truly and how are stereotypes created in the first place? One way to examine and discuss the knowledge issues is to look at different areas of knowledge, which in our case will be History and Human Science.

Read More

More about Consumer Stereotypes

Related Topics

Open Document