This ad is done by deramadoctor and it’s a beauty ad. The ad was made to be directed towards woman. The ad also promotes healthier skin with their healthy formula. The ad is showing that beauty is only skin deep, by showing that your body is not good enough on its own for you to be happy with it, and that looking better will give you a better outlook on life, they are influencing you to think this by showing a young girl in a well-lit area, showing het body of by giving a confident pose and by having an overly excited look on her face, they are doing all of this to make you feel the need to look better that you do not look good enough as you are now.
They have a lot of lighting on her so that everyone can see how amazing her skin looks after she has been using there lotion. This lighting makes her skin kind of glow and look shinier, it also give it a kind of smooth looking, which shows how tight her skins is. The lighting kind of takes focus away from the ocean background that transitions onto the platform that she is standing on, and puts it on her they also have a very bland background that does not have anything that stand out as it is all mostly the same few colors with nothing that is super bright, to keep the
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They do this so you know what you are looking for if you go shopping for it in the store and it also shows how many fluid ounces are in the bottle. It also makes there brand more know when they parade there logo in the ad that they make. The logo is of a girl with a lab coat on, this makes her king of look like a dermatologist and she is measuring her waist in the image kind of showing that she is losing inches. Since this ad is targeting woman it will mostly just show up in woman’s magazines, which mean that if there logo is more known in the woman community they will be more likely to sell there other beauty products seeing that they primarily sell to the woman