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Example Of Ethos Pathos Logos

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What do the human eyes and mind allow some to see when looking at images? What the eyes allow those to see is called how the mind interprets images. Everyone analyzes images differently than others. These three images show logos, pathos, and ethos, but they also show many stories and methods on how humans need to watch their health. The human body cannot function properly if those do not watch their healthy habits. Companies incorporate the three methods into their advertisements with hopes of the persuading the audience to buy their product. The advertisement shows two men, one who is smaller than the other. The smaller man who is holding an apple appears to be in better shape and healthier than the man who is larger and holding a hamburger. This advertisement is using logos in many ways; for one it is showing their bodily figures. Their figures show how the healthier snack choice has helped the one man stay in shape and not gain weight. Using pathos in this advertisement is showing viewers how their emotions are connected also; this company is not …show more content…

This advertisement is showing two slugs sitting at a kitchen table; image two looks as if the two slugs are about to eat the salt. This company knew exactly what is was doing when making this advertisement. These producers used logos and pathos as well as the first one. The logos used in this advertisement displays how it has been proven that salt kills slugs. This company is possibly showing viewers how everyone needs to watch his or her salt intake on a daily basis. Watching how much salt the body consumes and the body’s cholesterol levels is very important and could help those maintain a healthier life. Advertising pathos in image two is shown also by knowing the worth of keeping the human body healthy. The company here is showing viewers how this advertisement connects their emotions and values with their health and what they eat and need to watch for in their everyday

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All Over The Place By Jean Kilbourne Summary

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As reflected in the readings of Reading Popular Culture: An Anthology for Writers 3rd Edition, present-day advertisements expand far beyond the endorsement of a product. While the initial intent for various corporations surround the operation of selling and marketing products, many companies also find success in promoting masked messages. According to Jean Kilbourne in her article pertaining to the study of advertisement, she reveals the underlying tactics of commercialized business. As stated in the article “’In Your Face…All Over the Place’:

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This author used pathos, ethos, and logos to persuade the viewer to buy their gum via emotional triggers and subtle details. When people see this advertisement, they are immediately given a unique perspective of Extra Gum. The author established ethos in the commercial. The commercial has a couple scenes of the daughter as a teenager.

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Example Of Ethos Pathos Logos

201 Words | 1 Pages

This is how a you tube usually tends to look like it’s a video and you have the title of what you re trying to promote. In this case The man is advertising burger king. When it comes to making a video ad the most important thing you need to add is Pathos. If it doesn't have pathos the viewer won't get attached to video and won't find it effective or interesting.

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In general, this ad effectively uses the appeals of pathos, making for a very effective advertisement. Whether it be through an emotional connection through the children or a relatable connection that uses the viewer’s own experiences, its use of pathos is very well done

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Hair Club Ethos Pathos Logos

890 Words | 4 Pages

When Observing the ad by Hairclub.com the reader can determine many things. The ad displays many different elements that draws in the audience and when looking further you can see what exactly the creator used to capture the audience’s attention. The logo used on the ad is what established credibility and ethos. The use of color, or lack of, the picture of the man with and without hair and also the words used on the ad is used to establish pathos. The creator uses both the elements of ethos and pathos and the ad appeal to the audience of middle aged men everywhere whom have hair loss issues.

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The Times Union Editorial Board warns Americans about the dangers of their actions in their article “We Must Step Up Efforts to Save Endangered Animals.” They adopt a frantic tone in order to make the reader worry about what they’re doing. The Editorial Board uses pathos, logos, and ethos to convince the U.S. population to consider their actions. To begin with, The Times Union Editorial Board uses logos to prove how badly some animals are being affected. They start by analyzing how many wild animals have been lost.

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Examples Of Ethos Pathos Logos

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September 11, 2001 is a day that has gone down in history as a tragic day in American history due to the horrific terrorist attacks caused by the Islamic extremist group al-Qaeda. A couple of hours later following the attacks previous president George W Bush delivered a much-needed reassurance and a sense of leadership to the American people in his address to the nation when most American felt uneasy and unsure of what the future would look like. Bush uses several examples of Pathos, Ethos and Logos along with several uses of rhetorical devices to get American moral up from the ground. Pathos was used to evoke emotional responses from the audience. Logos was used to appeal to the audience’s sense of logic and reason the audience.

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922 Words | 4 Pages

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