ipl-logo

Groupon's Privacy Report

1267 Words6 Pages

E-commerce worldwide has transformed how consumers buy, trade, and sells products over the internet. In 2013, the rapid growth of E-commerce pumped more than 1.2 trillion U.S. dollars into the worldwide economy. (Statista, 2015) Protecting consumers’ personal information has to be at the forefront of every e-commerce transaction made. The security of consumers’ personal data can significantly affect the bottom line of an organization. According to Ponemon Institute, in 2014, the average cost per affected company was 3.5 million U.S. dollars which was more fifteen percent more compared to 2013. But this is not only a monetary loss, the loss of customer confidence as well. Below I examined the privacy policies of Amazon.com, Groupon.com, and …show more content…

By connecting buyers and sellers through price and discovery, we have the opportunity to become one of the world’s essential companies, a daily habit for our customers and merchant partners.” (Groupon.com, 2015) Also, a B2C e-commerce platform, Groupon also has five core values that exemplify excellence and commitment to their customers. For example, one of their values states: “Intolerant of Mediocrity: We’re in relentless pursuit of excellence, continually raising our own bar to remain at the forefront of local commerce. With ongoing testing and improvements to our site design, mobile app, inventory, and shopping experience, we’ve built the world’s largest marketplace that’s not only inclusive and fun, but also rewards achievement with increased ownership and challenges.” (Groupon.com, 2015) This core value illustrates how committed Groupon is in regards to ensuring the proper safeguards are in place to protect their business from data …show more content…

According to ISACA, confidentiality is an e-commerce issue because of the potential breach to consumer’s personal, sometimes sensitive, information. The concern for integrity is when the data is being passed over networks and can be intercepted by criminals. E-commerce is a concern for availability; when the site is down it equates to loss business and revenue. Moreover, e-commerce basic requirements should also include authentication and non-repudiation mechanisms to ensure a transaction is being completed by the individual identified and then proven to be who they claim to

Show More
Related

Political Factors Affecting Ulta Beauty

913 Words | 4 Pages

For operational purposes, the company collects and stores confidential information about their customers, employees, suppliers, and vendors. For purposes of their rewards program, the company collects sensitive and confidential consumer information. Although security measures and information technology systems have been put in place to ensure secure transmission and storage of confidential information, security breaches, computer viruses, or even human error can occur. Any of these events could cause data to be lost or stolen, as well as disclosed and used with malicious intent. Such occurrence could lead to litigation, fines, increased security costs, and damage to

Read More

Project Risk Management Plan Paper

480 Words | 2 Pages

  The goal is to safeguard customer contact and billing

Read More

Target Data Breach Paper

1184 Words | 5 Pages

Employees in higher positions lost their jobs including the CEO (Gonsalves, 2014). The customers were refunded millions upon millions of dollars that were stolen and re-issued credit cards. This major breach really hurt Target. Target’s breach shows how easily any business can be faced with this type of attack. This paper explores a holistic approach to the security of an organization’s data.

Read More

Analysis Of Online Privacy Fears Are Real By Bob Sullivan

175 Words | 1 Pages

In Bob Sullivan article,“Online Privacy Fears are Real” relates to all three articles because the author explains how people have issues with the technology and especially Internet privacy. As the author explains how other people have reaction to privacy, “A lot of people think about privacy but don’t really care until something happens to them personally,” said Beth Givens, director of the Privacy Rights Clearinghouse. “It’s like freedom. You don’t appreciate it until it’s gone. If you are a victim of identity theft, you experience a change of world view, you realize how little control you have over your world”

Read More

NSA Betrayed The World Trust Essay

857 Words | 4 Pages

Privacy is an essential component of individual liberty and society trust. However, its preservation faces new difficulties in the digital era. To address these difficulties, governments, organizations, and individuals must work together to develop strong privacy regulations, improve digital literacy, and advocate for ethical data practices. Understanding the significance of privacy and its vulnerabilities allows us to work toward establishing a more privacy-respecting and safe digital world for current and future

Read More

Federal Trade Commissions Fair Information Collection Practices

870 Words | 4 Pages

Online consumers are increasingly concerned about their privacy when conducting business online. Therefore, in response to both public interest and regulatory pressures, privacy policies have become common for most business on the Internet today. However, what constitutes a well structured privacy policy? According to the Federal Trade Commissions Fair Information Practice, a privacy policy should follow 5 main principles: A Notice/Awareness, which outlines a businesses information collection practices before any personal customer data is collected; Choice/Consent, which gives consumers options to control how their data is used; Problems with Choice/Consent, which provides a means to opt-out of the sharing their data with third party subsidiaries;

Read More

How Does Corporate America's Misconceptions Affected By Technology?

600 Words | 3 Pages

Technology has been more than useful in today’s era when it comes to building businesses, expanding businesses, and marketing in general. One branch stems out from this idea: How has the technological boom impacted how corporate America utilizes its users seemingly private online information to benefit the company, not the user? A large misconception is what people think is done with their information versus what is really done with it. Privacy implications play out in the open space of the internet (Dublon). Distorted perceptions come about through people’s own ideas and being fed misinformation (Carrol).

Read More

It's Modern Trade-Web Users Get As Much As They Give Analysis

777 Words | 4 Pages

The public assumes that this information is private, however, that is not the case. Companies and marketers attack internet

Read More

Elements Of Plato In The Allegory Of The Cave

650 Words | 3 Pages

How does the story "The Machine Stops" echo the sentiments of Plato in "The Allegory of the Cave"? "The Machine Stops," The two main characters, Vashti and her son Kuno, live on opposite sides of the world. Vashti is content with her life, which, like most people of that world, she spends producing and endlessly discussing secondhand 'ideas '. Kuno, however, is a sensualist and a rebel. He tells Vashti that he has visited the surface of the Earth without permission, and without the life support apparatus supposedly required to survive in the toxic outer air, and he saw other humans living outside the world of the Machine.

Read More

Privacy Policy Comparison

1257 Words | 6 Pages

In addition, this policy will be designed to be created as a balance to protect the user’s privacy while the business will be able to collect certain personal information if the user gives them permission. Businesses will be able to offer veracity to their clients or even users who access their website for the first time by requesting what information that they can collect from the user. The user will be able to authorize what privacy information the business can collect or they can decline the website from collecting any of their privacy information. It is important that businesses understand that many consumers are even more concerned for their privacy and this policy should act as a solution for the user to exercise their

Read More

Business Case Study: Zappos's Customer Loyalty Company

880 Words | 4 Pages

They created the “WOW” experience for the customers and communicated with them in an informal and unconventional way, this established a memorable and long-term connection with the customers. Zappos had developed 10 core values by taking input from their employees. Those values, along with the culture book, determined the path for making appropriate decisions and building an open and honest relationship through communication. The Zappos leadership team invested a lot of time and effort in developing their human resource.

Read More

Google Raises Privacy Concerns Paper

1252 Words | 6 Pages

Google Raises Privacy Concerns The search engine Google has been one of the most trusted websites for questions since 1998, but not for long. Google no longer wants to scan, vacuum up content, index and sell analytics bases on the content of our texts, emails, searches, locations and more, their new target is tapping, mapping, and colonizing the networks wiring our lives (Rosenfeld). Home products made by the company are also being questioned as whether they are “safe” or not. People should be concerned about their personal privacy with Google because is has admitted some of its products and apps were used to detect personal information.

Read More

Pros And Cons Of Internet Privacy

725 Words | 3 Pages

But for the Internet to grow and thrive, users must continue to trust that their personal information will be secure and their privacy protected. Internet privacy concerns are warranted. According to a July 2015 survey of Internet-using households,[3] 19 percent of such households (representing nearly 19 million households) reported that they had been affected by an online security breach, identity theft, or similar malicious activity during the 12 months prior to the survey. Security breaches appear to be more common among the most intensive Internet-using households—31 percent of those using at least five different types of online devices suffered such breaches. Security breach

Read More

Argumentative Essay On Internet Privacy

916 Words | 4 Pages

Users have a tendency to skim internet privacy policies information regarding the distribution of personal information only, and the more legalistic the policies appear, the less likely users are to even read the information. Furthermore, if the user has already done business with a company, or is previously familiar with a product, they have a tendency to not read privacy policies that the company has posted. As internet companies become more established, their policies may change, but their clients will be less likely to inform themselves of the

Read More

The Cause And Causes Of Online Shopping On The Internet

996 Words | 4 Pages

Causes According to Amin & Noor (2013), the E-consumers generally refer to the purchaser of goods and services over electronic systems such as Internet and other computer networks. This new group of consumers is increasing in number over the years as on-line shopping become a trend and manifestation of modern life style. Based from the Paynter & Lim (2001), E-commerce would provide consumers with benefits such as interactive communications, fast delivery, and more customization that would only be available for consumers through online shopping. Product information in the Internet is more compact and it ranges from various sites.

Read More

More about Groupon's Privacy Report

Related Topics

Open Document