INTRODUCTION In today’s health care community, the demand on elderly population have been viewed as a market phrase that requires a large impact in growth of American society. In 1950, 16.9 percent of the American population was over 55 years old. In 1986, 20.8 percent of the population was over 55 years old. The trend toward an older population will increase dramatically from the year 2000 to 2030. Year of 2000, 23.0 percent of the elderly population over age 55. The race and ethnicity of the American population is one of the most significant demographic changes of the 20th and 21st centuries. Despite the difficulties facing long term care today, the planning process must begin to deal with the health care needs of members of this market segment, baby boomers, as they being to march past age 65 in the year 2009. Strategic planning has as one of its goals the allocation of scarce resources among competitive objectives. In the 1980s …show more content…
A mission statement can be very simple and short or it can be very specific. For example, it might include a lengthy description of the organization’s goals, functions, and services, the community it services, and its relationship to other providers. In order for the mission statement to have any significance, it must be understandable to the employees of the organization and the market it serves. The mission statement should provide the foundation for future growth consistent with the values and beliefs of the people who run the organization. Two sample mission statements follow: The organization will provide a full range of primary and secondary health services to the service area population, along with selected tertiary programs. The organization will provide a continuum of services to the senior residents of the area, coordinating services as needed to ensure optimal care. This continuum may include acute care, long-term care, and supportive home and community