John F Kennedy's Ethos Pathos Logos

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President Lyndon B. Johnson was our 36th president after the beloved John F. Kennedy. He had to pick up the reigns after John F. Kennedy and wanted to show he could be just as good, if not better, of a president as Kennedy or event the 2 presidents before kennedy. His use of rhetoric tries to include the entire country toward one solution. He addresses domestic policy, but instead calls it “justice”. This is to convey a meaning of righteousness to his ideals for the country. Then he uses juxtaposition of ideas like rich and poor, harvest and hungry, healing and suffering, and even ignorance and knowledge to appeal to the people’s pathos. Though he is the president of the United States of America, he still needs to build up his ethos and

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