Multimodal Discourse Analysis Examples

Discourse analysis is a branch of linguistics and it is the study of the language found in texts, with the consideration of in which situation it is used, whether it is a cultural or social context. It is the study of language, whether it is written or spoken. The study of language can be divided into three ways, which are “language beyond the level of a sentence, language behaviors linked to social practices and language as a system of thoughts”. Discourse analysis depends on analyzing the language, in order to understand the apparent meaning and the out of sight meaning from a particular text. Although the same language is used in different situations, it gives different meanings, and that is where discourse analysis plays its role. This

Multimodal is “the use of words with pictures, videos, sounds and films”. The multimodal discourse always features what is shown on the television. Its usage make people engage more in events. The multimodal discourse analysis is derived from the Halliday’s social semiotic approach. Its purpose is to analyze the social semiotic situations, people get attracted to, such as films, images, TV programs and videos. Halliday’s consists of three functions, which are ideational “which is the main idea”, interpersonal “the relation between participants” and textual “how the message is organized”. There is a previous study about the multimodal social semiotics. It proves that social semiotics is a way to deal with correspondence that, tries to see how individuals impart by

Firstly, multimodality expect that representation and correspondence dependably draw on a variety of modes, all of which add to significance. It concentrates on investigating and depicting the full collection of significance, making assets that individuals use “photos, sound, gestures, videos and films” in diverse contexts, and on creating implies that, show how these are sorted out to make importance. Secondly, multimodality accept that assets are socially molded over the long run, to end up importance making assets that eloquent the “social, individual/full of feeling” implications requested by the prerequisites of diverse communities. These composed arrangements of semiotic assets for making significance, are alluded to as modes which acknowledge communicative work in different ways – settling on the decision of mode a focal part of communication and importance. The more an arrangement of assets has been utilized as a part of the social existence of a specific group, the more completely and finely articulated it will end up. In order for something to be a mode, there are requirements to be imparted in the social sense inside a community of an arrangement of assets and how these can be sorted out, to acknowledge importance. Thirdly, individuals coordinate significance through their choice and arrangement of modes, foregrounding the hugeness of the collaboration between modes. Subsequently,