ipl-logo

Netflix Compared To The Future Of Blockbuster

200 Words1 Pages
First of all, I would describe Netflix’s unique selling proposition as simply “the future and convenience at your fingertips.” The tweet that I have chosen depicts the growth of Netflix compared to the past of Blockbuster. What this simple chart shows is that when opportunity presents itself, seize the initiative. At the same time in the late 90’s that Blockbuster provided movie rentals, Netflix was at the same providing movies by mail. Having the opportunity to own the Netflix franchise, Blockbuster declined and in turn collapsed from a multi billion dollar company to bankruptcy. Over a six-year span Netflix rose and Blockbuster fell. It is what most important points in the history of Netflix that in the DVD era Netflix seized the initiative
Open Document