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Netflix Inc.: Sadnvine's Reporting

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Netflix Inc. According to internet solutions Sadnvine’s reporting, the overwhelming leader for downloaded video traffic in the US and Canada falls into the category of an online video site. It’s not You Tube, it’s the online video site called Netflix. (Gutelle, S 2013) Netflix’s accounts streams 1/3 of downloaded internet traffic in homes of US and Canada. This makes Netflix the leader in eating up bandwidth. When Netflix offered the “Watch Now” feature in addition to disc-rental service everyone thought it was a great idea. The “Watch Now” provided instant access to thousands different titles of movies and TV shows. This was offered via your internet browser. Offering over 8,000 titles, the question is out of these titles, which ones I actually want to watch. Surely plenty of newer, more …show more content…

Randolph and Hastings came together to develop Netflix. Randolph came up with the idea while he was researching to develop a company that sells something over the internet. Netflix came to mind when he was forced to pay $40 in late fines after returning the DVD Apollo 13 after its due date. (Netflix, Inc. History. (n.d.) April 14, 1998 the Netflix website was launched. It had 30 employees and 925 DVD option available for rent. (Netflix, Inc. History. (n.d.) These rentals were offered through the traditional rental fee. In September 1999, Netflix introduced an online DVD subscription service. This service offered families unlimited rentals for a low monthly rate. In mid-2000’s the company decided to drop the original business plan of mailing DVD’s and developed an option called video on demand via the internet. During this time, Netflix grew and sales of DVD fell. By 2010, the business grown so quickly and was known as the largest source of internet traffic in the evening in North American’s

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