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Sustainability Report: Pepsico

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Many companies produce annual sustainability reports in order to showcase the company's efforts, and reflect on how to improve or what needs to be changed. PepsiCo is a company with a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, Tropicana and a wide range of other foods and beverages, providing many choices for consumers. Managing such a wide portfolio of food brands and products requires a large amount of resources to produce and manufacture the products to a large number of consumers.

PepsiCo sustainability report from 2013 indicates that the company is serious on embracing changes and development of healthier food options as this trend continues where consumers would prefer healthy …show more content…

25). Big corporations, especially food and beverage companies are faced with the challenges of "water scarcity, uncertainty in global resources and impacts on the agricultural system due to climate change, such as extreme weather along with input cost increases, price in energy and food commodities, saturation of landfills and cost increases in packaging materials" (PEP_2013 p. 25). PepsiCo's Resource Conservation (ReCon) program is designed to analyze and deliver efficiencies in energy, water and waste. The program applies global practices; identify water, GHG and solid waste reduction opportunities; and implement techniques on a global scale (PEP_2013 p. 26). PepsiCo's Alvalle brand of gazpachos and cold soups was able to achieved significant reductions in overall energy and water use in 2013 after using …show more content…

"The company has contributed a total of $4 million to support programs from the Healthy Weight Commitment Foundation (HWCF); an organization that brings together a network of more than 255 retailers, food and beverage manufacturers, restaurants, sporting goods and insurance companies and trade associations to help reduce obesity" (PEP_2013 p. 12). Reducing the amount of saturated fats, added sugar and sodium in its products is part of PepsiCo's goals for improving human sustainability.

I believe PepsiCo's sustainability report is accurate and genuine. The website Ethical Performance wrote an article on PepsiCo's sustainability report for 2013. The article mentions some of PepsiCo's achievements that match what was mention in the report. Some of the highlights mention like "in 2013, PepsiCo’s Resource Conservation initiatives at 80 facilities globally identified approximately $15m in savings; 14bn litres of water were saved through operational efficiency programmes in 2013; and landfill elimination efforts avoided $3m in landfill costs" (Ethical

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Also, the company continue to focus on disciplined revenue management, such as maximising the effectiveness of our promotions. The company and their partner involve in manufactures, markets and sells their products. Those combination of the Britvic and PepsiCo brands gives the most

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Well to start off the Coca-Cola Company has been around for a little over a hundred years and has flourished in their market. Like any large company, the reason they are targeting the African market is simply the reason they are seeking for new opportunities for future potential growth within the market. This search in opportunities for potential growth is due to from the fact that many of the companies markets outside of Africa are mature, saturated, declining or are experiencing and increased number of competition. Another prime motive as to why Coca-Cola is interested in Africa because they connect through Africa's incomes that are increasing, along with Africa's infrastructure and government which is also improving. Also, Africa’s population

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Founded in 1965, the company is standing strong till now and it too consist of brands that are over 100 years old. With merger and acquisition of other companies, the company brands under it such as Frito-Lay, Tropicana, Gatorade and Quaker Oats. Ever since, the company has a staggering average retail sales amount of about $92 billion (USD). Being a premier producer and to supply convenient foods to the customers has always been the core focus of the company and because so, PepsiCo International always strive to thrive in its very own

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In the carbonated soft drinks industry, Coke Cola and Pepsi Co are the biggest players in the market for aerated beverages. Both the companies have been competing strongly against each other for decades. The market is dominated by these two industry leaders with a total market share of 72%; Coke’s market share is 42% and Pepsi’s 30%. This is known as an oligopoly market; where there are few large firms competing with each other in the industry. Since both the company’s market share so large, the market is very close to a duopoly (other players having a very small impact on the market).

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1.2. Product Differentiation This refers to differentiation that aspires to make a product more attractive by contrasting its unique qualities with other competing products (Investopedia, 2015:1), as in the case of Coca-Cola, other soft drink brands. Successfully adopting this strategy would have a company gaining a competitive advantage, as the customer would then view the product as unique or superior. This is what coca cola has managed to do, and has managed to do it on a scale that is globally unique, and globally recognized.

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