Mexico is experiencing an obesity epidemic. 73% of adults and 35% of children and adolescents are overweight or obese, that is, in total 60.6 million people (52% of Mexicans) suffer from this condition. Overweight and obesity (SPyO) is the main risk factor for disability and death for Mexicans. According to data from the Global Burden of Disease, SPyO is mainly associated with diabetes and cardiovascular disease, but also with bone and muscle disorders and some types of cancer. With that being said, it is clear that obesity is a problem and it is a problem that suffers more than half of the country. The fact that so many people in Mexico suffer from obesity makes it a big market to enter. One of the most significant causes of obesity …show more content…
The idea of making a The Pink Gym, which is necessary to mention everything on the gym will be pink, is not meant to be just for women. The ideal is to be able to integrate men, women and children into the gym and a percentage of their payments would go as a donation for the cause. There are 3 main things that you want to achieve with this project. The idea of making a pink gym is not meant to be just for women. The ideal is to be able to integrate men, women and children to the gym and a percentage of their payments would go as a donation for the cause. It also wants to raise awareness the people inside the gym about the importance of the checkup on the women in the hope that this will spread to people outside the gym and have them integrated into either the cause or the gym. Another thing we want to accomplish with this project is to be able to help people in the gym to reach their ideal state. We want to achieve a complete transformation of people, that is, we want these people to feel good physically and their take care of their health. And lastly, like any business, it seeks to obtain sufficient income to pay the beneficiaries of the gym, as well as the employees of