Established 2014 Company’s Logo Contents 1 Introduction 3 1.1 About Us 3 1.2 History 3 1.3 Product Range 3 2 Introduction to company statements 5 2.1 Vision 5 2.2 Mission 5 2.3 Values 5 3 Strategic Plan Development 6 3.1 BREAKING DOWN 'Porter's 5 Forces' 6 4 Strategic Plan 7 5 Factors impacting on implementation 7 6 REFERENCES 7 1 INTRODUCTION 1.1 About Us At Radiata Lumber Ltd., we are backed by the state-of-art facility and have an environmentally sustainable, source of New Zealand plantation forest resource of radiata pine. Through sheer determination and hard work allied to a policy of continuous reinvestment of profits into the business, our business has grown and the workforce has gradually increased by early 2018. 1.2 History Radiata Lumber Ltd. was established in 2014, first started with kiln drying and timber trading. In 2015 we invested in semi-automated sawmill plant in Waipa, Rotorua with a capacity of 20000m3 per annum. Further, we added new kiln and wood waste boiler in 2016 which helped to boost the production capacity to 40000 m3 per annum. In November 2017, to increase the capacity of the existing sawmill plant, Radiata Lumber initiated an upgrade by installing a newly refurbished Schurmann edger from Australia and a new handling system. The new sawmill plant is …show more content…
The model was originally published in Michael Porter's book, "Competitive Strategy: Techniques for Analyzing Industries and Competitors" in 1980. The model is generally used to dissect the business structure of an organization and in addition its corporate methodology. Porter distinguished five forces that have an influence in molding each market and industry on the planet. The forces are every now and again used to quantify rivalry force, engaging quality, and benefit of an industry or