actually he is all for it. Tyson Foods also offers a Chaplaincy program. “The program employs 120 chaplains who walk through the food production plants and offices of Tyson Foods, Incorporated where they listen to, encourage, and sometimes pray with some of the more 117,000 Tyson employees”, writes Justin Rohrlich (2010). It does not matter what denomination an employee is the chaplain program will serve them. The program has received positive feedback from the associates, giving them a safe environment to share personal stressors. The leadership of the company can see the difference the program has made on employee morale. The consumer also shares in Tyson Foods honoring God. The company “distributed about 25,000 ‘Giving Thanks at Mealtime’ …show more content…
Some of the risk are stated in the Tyson 2017 Financial files include the “fluctuations in commodity prices and in the availability of raw materials, such as feed grains, live cattle, live pigs and other inputs that could negatively impact the company’s earnings”. Pricing can be seen as an external opportunity “due to competition from other foods producers and processors, the company may need to reduce or increase prices, reallocate spending on marketing, advertising, promotions, and new product innovation” mentioned in the Tyson 2017 Financial files. Also mentioned is the political or legal issues that could arise if any of the products were to become contaminated. The company could be subject to product liability and product recalls that could negatively impact the company’s bottom line. Regulatory enforcements, lawsuits and legal claims could affect sales, profits and the company’s good name. Also, it is necessary for the company to stay in the forefront on information technology by protecting business data, increasing efficiencies in production, distribution, inventory management and against cyber-attacks. Another area that poses a threat to the company is “outbreaks of livestock diseases, this can adversely impact the company’s ability to conduct operations along with the supply and demand for products”, Tyson 2017 Financial files. The company mentions other barriers in the 2017 financial files that can contribute to the business’ bottom line. To further understand situation analysis, marketing may use “SWOT analysis, S is the internal strengths, W is the internal weaknesses, O examines external opportunities and T is threats” states J. F. Hair, C.W. Lamb, and C. McDaniel (2016 p. 22). In order to achieve goals Tyson Foods marketing group may monitor various areas such as “organizational resources such as