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Swot Analysis For Tim Hortons

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Tim Hortons is a Canadian fast food retail chain, developed in Hamilton Ontario in 1964 by a famous hockey player Tim Horton and his friend Jim Charade. It is the largest coffee brand in North America with more than 4500 locations in nine different countries throughout the world. The company has grown in number of stores as well as expanded their menu from just serving coffee and doughnuts to sandwiches and salads. Currently, it is selling breakfast and lunch sandwiches, salads, cookies, other bakes goods, specialty beverages, tea, and other merchandise such as travel mugs, coffee cans and home brewers. Tim Hortons is operating in a competitive market for over 50 years which includes the competition from Mcdonald’s and Starbucks. The business

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