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Swot Analysis Of Samsung

1881 Words8 Pages
Subject Organization - Samsung
Introduction
Who Are They?
Samsung is an organization from South Korea, it was founded on 1st of March 1938 by Mr Byung-Chull Lee with a base capital of 30,000 won. At the very beginning, the organization mainly deals with the export of dried goods like fishes and vegetables to China, namely Manchuria and Beijing.
As revenues soared and approximately after 10 years, Samsung ventured themselves into the manufacturing industry, owning equipments like flour mill and confectionery machines. It was from then on that the organization began to grow steadily, propelling them into the global giants of the many industries that the name Samsung is involved.

What They Do?
Samsung is among the elites in the trade of consumer electronics and gadgets, and in recent times, the organization is more focused on mobile telecommunication equipments which consist of mobile phones and electronic tablets.
Amid the main focus on telecommunication equipments, the organization is also involve in general consumer electronics of the home. Equipments like washing machines, air conditioning, vacuum cleaners, televisions, computers, home theatres and audio devices are also deemed within Samsung’s operations.

PESTLE

Political
In Singapore, Samsung operates in a country which is politically sound, over the past 50 years, Singapore was and is still ruled by a singular party and the situation is not likely to change in the foreseeable future, with that in mind,
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