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Canadian Tire Executive Summary

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ORGANISATIONAL BEHAVIOUR ANALYSIS

Canadian Tire

Group 6

Navpreet Kaur (2215948)

Azeem Younas (2231163)

Sri Madhavi Surapaneni (2204956)

Aastha Goel (2201337)

Akanksha Kshatriya (2227093)

University Canada West

Instructor: Dr. Hiran Roy

Date: May 20, 2023

Table of Contents

Executive Summary 4

History and Background ……………………………………………………………….4

Organisational Vision and Mission:…………………………………………………………….4

Critical Analysis and Industry Comparison’s Key Findings 5

Recommendations and Development Opportunities 5

Implications 5

Conclusion 5

References: 6

Executive Summary

This executive summary analyzes Canadian Tire, a major retailer. Canadian Tire's operations affect consumers, the economy, brand reputation, and community engagement. …show more content…

"Creating a culture where belonging flourishes and diversity, inclusion, and equity are ingrained into all we do at Canadian Tire Corporation (CTC)" is the goal.

"To train Canadians for the problems and pleasures of daily life" is CTC's brand purpose, according to CEO Greg Hicks. It affects products, services, and shopping. Our conversations with neighbours, coworkers, and clients change.

Canadian Tire's goal and our three behaviour analysis areas: How an organization responds to workplace changes and develops to retain contact and achieve its purpose, vision, and goals will determine its evolution (Weick & Quinn, 1999).

Canadian Tier needs organizational development to succeed. Focus on company values, plans, and methods (Banutu-Gomez & Banutu-Gomez, 2016). The company's vision and mission emphasize diversity, inclusiveness, and equity. The person is flexible and inclusive—proactive change and client satisfaction in Canada. Alston & Hansman, …show more content…

The company's extensive range of items and pricing make it a customer favourite, and its employment creation and partnerships boost the Canadian economy. Canadian Tire's longstanding reputation for excellent products and services shows its dedication. This reputation and its broad community engagement programs help build strong customer relationships and solidify its reputation. Canadian Tire adapts to changing client preferences and the changing retail landscape by focusing on consumer-centric activities and investing in e-commerce. Data analytics and new technologies let the organization customize promotions and services for a customized buying experience. Canadian Tire's commitment to community engagement, especially in promoting outdoor leisure and physical activity, shows its attention to local community well-being and development. Canadian Tire's customer-focused approach, substantial economic contributions, brand reputation, and community engagement efforts have contributed to its success. The company is well-positioned for sustainable development and success in the competitive retail industry as it invests in its e-commerce capabilities, personalizes offers, adopts innovative technology, and strengthens community

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