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Dashboard Analysis Paper

812 Words4 Pages

What is a Dashboard? eBooks Unlimited thrives on its business intelligence(BI) for its success. In order to maximize its use of the BI, the analysis team recommends implementing a dashboard into the company’s system. A BI dashboard is a virtual panel that tracks corporate metrics and allows interactive controls for data manipulation. Visuals, such as charts and graphs, display the metrics in a organized and comprehensive format. Analyzing these metrics, such as critical success factors and key performance indicators, allow the company to know several BI aspects: where the business has been, where it is currently, and where it will be in the future. Specifically, for eBooks Unlimited, BI could utilize the dashboard by gathering data about customer …show more content…

The treepmap shows that the company receives its greatest amount of profit from California, New York, Texas, and Florida. This graphic shows the company where the demographics of the greatest markets. The company can easily decide in which states they need to increase advertisements and maintain customer retention rates. Therefore, the company can allocate its resources effectively to where it is needed to be the most; for example, it is more effective for the company to increase advertisement expenses in a state generating little profit than a state with the highest profit …show more content…

The purpose of this visualization is to indicate which months have the highest revenues for each of the products. As shown by the graph, Product 5, Subscription Level 5, generates the most revenue during the entire displayed time periods; the highest revenue is a little under $0.4 million during December. Product 1, Subscription Level 1, creates the least amount of revenue and appears to be unchanged during the months. This chart can improve decision making because it tells the company where to allocate its resources for specific products. For example, the company knows that Subscription Level 5 should receive the greatest amount of resources because it is most demanded

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