ipl-logo

Explain How Various Forms Of Media Affect Public Perception Of Leadership

685 Words3 Pages

Describe how various forms of media affect/impact public perception of leadership and organizational effectiveness.

The use of social media is the culture in the 21st century and it represents both opportunity and risks. Social media provides the opportunity to create, share, collaborate, learn, solve problems and offer instant access to the world; it provides a platform to connect with customers and shape their perspectives. On the other hand, it represents a significant alteration in the balance of power towards individuals and away from the organization, as an angry blog or live Facebook streaming can tarnish a long-established brand and quickly coalesce people behind a cause. Social media somewhat changed the dynamic of leadership and the marketing landscape. Its revolution embraces change, transparency, and diverse perspectives.

Leaders are faced with more scrutiny due to easy accessibility to and exposure through social media. Social media disrupts leadership and management style as employees and customers expect more transparency, more clarity, and more change. With this shift towards social media, leaders can be more effective if they are trustworthy, more open, and generative. It is “changing the way companies can …show more content…

Organizations’ missteps, successes, and failures are more on display as compared to previous times. A recent example of social media changing the narrative of an organization is the video of two African-American men being arrested for not making a purchase while waiting for a business partner at a Starbuck restaurant. This video went viral and drew widespread condemnation on social media; Starbucks is now viewed by some, as an organization that has a culture of racial bias despite the previous years of great service to their

Show More
Related

Sarah Campbell's Case Summary

483 Words | 2 Pages

The media, nowadays, has an incredible strong power over society. It reaches every age group and most, if not all, the socio-economic ranks. So, the method they use to portray and carry the information is a crucial factor in the way that the community interprets

Read More

Wells Fargo Week 9 Final Paper

638 Words | 3 Pages

Social media allows any individual or media organization can send out a piece of news or opinion that affects how people view the company. This in my in opinion is forcing companies to be more transparent with their customers. Additionally, I see more organization trying to connect with customer values to

Read More

Marketing Capstone Paper

783 Words | 4 Pages

In today's rapidly evolving digital era, the influence of online technology spreads to various facets of contemporary life, especially within the realm of business. With my capstone project, I plan to explore the positive impacts of social media on marketing strategies and marketing as a whole. As businesses adapt to the dynamic landscape shaped by the internet, understanding the role of social media in enhancing marketing efforts becomes increasingly crucial. Through the deep analysis of empirical research, I hope to shed light on how social media platforms contribute to the effectiveness and reach of marketing campaigns. By analyzing studies that have examined key trends, success stories, and consumer behaviors, this investigation seeks to provide

Read More

Personal Narrative: The Park Butte Trail

1698 Words | 7 Pages

The terrain crested beyond the meadow and continued to zigzag through a thinning of trees hosting several nifty campsites. Since leaving the junction behind at the bottom of the meadow, I had been focusing my attention to the west in the direction of the Park Butte Trail. Below, a tarn sat in a slight valley at the bottom of a meadow and its contents undoubtedly were replenished by the rains as the snow long since melted out. Recognizing a peak in the distance that obviously could be Park Butte, I hoped to catch a glimpse of the trail and how it accessed the summit. While strolling between two campsites, a clearing within the scattered trees presented an opportunity to scan a distant ridge on the neighboring hillside.

Read More

Describe Similar And Different Ways In Which Individuals, Media, Political Parties

660 Words | 3 Pages

Describe similar & different ways in which individuals, media, political parties, & interest groups can be involved in campaigns & elections. In analyzing their ability to participate, refer to American political culture, USA’s founding & constitution, federalism, & civil liberties & rights. Campaigns and elections are a fundamental part of the American Government. Representative Democracy is based on the idea that the voices of the majority will be heard in that manner maintain balance of power. The Founding Fathers decided that this form of government would be a balance between anarchy and tyranny.

Read More

Why I Just Asked My Students To Put Their Laptops Away Analysis

644 Words | 3 Pages

The main objectives in chapter 9 include the ways media attempt to influence people’s attitudes, beliefs, and/or behavior, ways media technology can be disruptive and have adverse effects on behavior, the positive and negative influences of certain kinds of media, such as advertisements or reality television programs, on self-image. Even though media is a great outlet, media has changed our generation causing effects on self-image and human interactions. Because of its pervasiveness in American culture, the media affects people in both obvious and subtle ways. Modern media comes in many different formats, including newspapers, magazines, television, social media, etc.

Read More

How Has Mass Media Shaped American Politics

928 Words | 4 Pages

How has mass media shaped american politics? “The importance of the mass media in today's society cannot be overestimated. Especially in the arena of policy-making, the media's influence has helped shape the development of American government. To more fully understand the political decision-making process in this country it is necessary to understand the media's role in the performance of political officials and institutions. “(Oswald, Kristine A) the media plays an important role in today's society in creating structure for our governing policies creating structure to have a very organized stronger formulated governed body.this also helps instute “The importance of the media's power and influence can only be fully appreciated through a

Read More

Media Influence In Presidential Elections

1464 Words | 6 Pages

The role of media in elections has been continually evolving since the beginning of campaigns. Media today not only informs their viewers but also creates a lasting opinion in their heads of the candidates running. While media is a great way to expand information to a wider audience it can also be used to backlash and create a bad name for the candidates that they are focused on. A good example of this is in “The War Room” when James Carville the campaign leader for Bill Clinton sends a Brazilian newscast of George Bush 's to a news station to create a bad name for George Bush. The use of the media in many ways can bring a candidate from the top to the bottom or from the bottom to the top depending on the way the media spins things.

Read More

Mass Media's Negative Effects On Candidates

867 Words | 4 Pages

The Hillary Clinton campaign and the Donald Trump campaign, together, have raised a grand total of nearly $2.1 billion. A large percentage of this money comes from Super PACs and fundraising committees. The federal government should partake in limiting campaign funding, minimizing the usage of mass media during election periods, and controlling how wealth determines the outcome of the election. The 2010 Supreme Court case of Citizens United v. Federal Election Commission dealt with a constitutional law about the regulations on corporate and union spending for campaigns.

Read More

How Does Mass Media Influence Modern Culture

1319 Words | 6 Pages

The mass media has had a greater influence on modern culture than either education or history Technology has played an important role in people life nowadays and this leads to the modern culture in the present. Many countries are trying to develop an innovation in many ways in order to make it more convenience for their people. Mass media is one of many factors that has a greater affect to modern culture as we live in a society which depends on information thus, communication can leads to our activities also affects our attitudes and beliefs, as well as our perspective on social life. Nevertheless, education and history have an influence on modern culture as well; while students study in school some teachers use the Internet or other media to stimulate their

Read More

Informative Speech On Social Media

1948 Words | 8 Pages

INFORMATION Social media has to be one of the greatest developments of human history. It has connected humanity like never before. It has changed the way that people do business, with companies providing their own social media accounts to interact in real time with customers. We can quickly see what’s going on in our communities and around the world.

Read More

Essay On The Uses And Gratification Theory

2994 Words | 12 Pages

Media has become an integral part in society. The idea of media has changed throughout the century along with the change in media technology. Media went from print media to modern media that can be viewed via screen and now modern media can be controlled by the user/viewer itself. It is a powerful tool that can be accessed almost anywhere with a smart phone or computer and internet. Social media is a newer media that has changed the way in which society interacts, face-to-face communication changed to screen-to-screen communication.

Read More

Negative Effects Of Social Media Essay

1839 Words | 8 Pages

Today our society is more concerned in face book friends where people don’t interact face to face. Social Media has a great impact on business also but only if it is planned strategically otherwise it can be a big failure. It is estimated that 80 percent of teen are Internet users. So, it is no doubt our real world social lives are seeing some changes. Social media is the driver behind that connection.

Read More

Influence Of Media On Society

998 Words | 4 Pages

Media are platforms of mass communication that can be categorized as either new of traditional media, with new media being forms of communication that make use of technologies such as the Internet, and traditional media being more conventional forms of media such as newspapers. Media, primarily new media, is getting more popular and influential, especially in today’s day and age since we are exposed to it a lot more than in the past and also since media is more easily accessible now. The media can shape our behaviours, perceptions and opinions, and it is important to know how people are influenced and impacted by it. The media can influence someone’s perception of social reality, or perceptions of beauty or even influence people’s behaviours and habits and therefore, the media does shape who we are. One way that the media can shape who we are is by influencing our perception of social reality.

Read More

Relationship Between Media And Government

1795 Words | 8 Pages

3. Mass Media Relations (the Press) with the Government Press and government are interdependent with each other. The press and society are the same. The press is impossible to live and thrive in an area without any government and society. Because the territory without regulatory power and so-called government, will tend to be a jungle for the human wolves that inhabit it.

Read More

More about Explain How Various Forms Of Media Affect Public Perception Of Leadership

Related Topics

Open Document