ipl-logo

Final Essay

894 Words4 Pages

Organizations are obliged to determine critically what to share. They should always ensure that they are updated on important information and trends before others. They should also be able to create humor for their audience to hold their attention and keep them discussing. The content shared on social media should also be eye-catching, for example, amazing pictures and videos for the audience. A major challenge also develops in how organizations are expected to respond and participate in trending topics and discussions on social sites (Leistner & Frank, 102). This draws great attention from their social media audience giving them a big advantage over other organizations. The most appropriate time to share an idea is quite challenging. This …show more content…

It is, therefore, important for an organization that values social media interaction to study human behavior and interests. Studying human beings is, however, not as simple especially with the diversity of human characters. An organization needs a deep study into different cultures, societies and religions of their target groups to ensure that they draw them closer rather that turning them away. Being unique in what an organization shares online is also a big matter that influences their target attention because viewing new information is a general human character. Businesses are challenged on how they can increase their online audience followers to ensure that they connect to potential customers (Leistner & Frank, 2014). Having in mind that social media interaction is still among the emerging trends in business, there are not yet many strategies that have been discovered to enhance the increase of audience on social media. However, it would be advantageous ensuring that organizations recognize any party that brands them online. This would influence the party to become their follower, an act that may influence other related …show more content…

However, the use of appealing images and video clips is interesting to many social media users (Leistner & Frank, 54). Lengthy information is easily ignorable by users as there is a lot of online materials that would be more appealing. Organizations ought to work more closely with search engine optimization (SEO) teams to draw more traffic to their websites. This enhances the business’s relationship with online partners and promotes their products. It is essential for any organization to maintain its image despite online criticism. Therefore, they need to form an elaborate strategy to deal with criticism. First of all, ignoring criticism will automatically justify it. The best way to counter criticism is remaining positive and honest while addressing it. This will even attract more followers who will appreciate that an organization accepts the criticism

Show More
Related
1113 Words | 5 Pages

The application of social media is one of the technological factors that have led to the growth of the organization. The company has now turned to the use of the internet to conduct its marketing activities. The company also banks on mobile technology to reach more

Read More
686 Words | 3 Pages

Marketing Plan: Social Media Social media, in today’s business world, represents a vital role in how consumers research, learn about, make decisions, and share information about products and services. Studies show that about 60 percent of consumers’ research before buying through multiple sources online and learn about specific brands or retailers through social media sites. (Hazan, & Wagener, 2013). The emergence of the vast social media sites gives businesses an extensive marketing audience in building brand awareness over the web.

Read More
319 Words | 2 Pages

During the 1920s, the Chicano movement faced many political challenges. One of the many problems was many teachers didn 't put in effort to teach Chicanos. In addition, schools had student’s graduate high schools without even being ready for college. One example of the political challenges the Chicano movement suffers is discussed in the History of a Barrio by Richard Romo the author asserts; “the Los Angeles School District maintained separate schools for Mexicans on the premise that Mexicans had special needs” [Romo 139]. In other words, this demonstrates that school districts separated Chicanos from normal classes because they had trouble learning.

Read More
1051 Words | 5 Pages

Social Media in the Business World Tori Powers Wor-Wic Community College Author Note BMT 203 Kimi Lichty October 27, 2014 Abstract Social media allows companies and their clients to communicate directly and frequently, forming strong relationships and even allowing them to collaborate on projects. Up until now, social media has not been a necessity for businesses.

Read More
677 Words | 3 Pages

When social media first was created amongst the internet big companies like Pepsi, Taco bell or IBM never had social media accounts. It was not until the improvement amongst the internet within smart phones that made people become “internet streaming connoisseurs”. Resulting in people always having their face glued to their smartphone screens using social media apps, surfing the web or just streaming videos. Eventually once big companies created social media accounts to promote their material and keep tabs on their consumer’s interest within their brands the advantage of social media emerges.

Read More
1398 Words | 6 Pages

The media can let people express themselves in many different ways. Small businesses, personal accounts, and corporations benefit from social media in many different aspects, “ Reach your customers better, create online networks, sell and promote your products and services. You can also use social media for advertising, promotional giveaways, and mobile applications” (Business Gov). Social media provides businesses with a valuable tool to connect with customers, promote their products and services, and build brand loyalty. By using social media strategically and intentionally, businesses can achieve a range of business goals and grow their customer base.

Read More
1238 Words | 5 Pages

Individuals have essentially become marketers themselves who can easily “draw attention to an organization in a positive or negative light” through social media and websites (276). Because of this, organizations must maintain an active online presence to allow for dialogue with audience members and supporters and to attract potential audience members and supports. Digital marketing has incredible benefits for an organization. Social media helps organizations clarify to people what they do and show

Read More
841 Words | 4 Pages

We realize, and so do marketing that with social media today, we interact in an environment in which customers will exchange about what we do and share it globally. Social is not a choice, it is a must. Character

Read More
795 Words | 4 Pages

The Lake Country Playhouse, located at a latitude of 43.1045 N and a longitude of 88.3442 W, is the most important place in the world. Lake Country Playhouse LCP, a commonly used toponym for Lake Country Playhouse, is nestled among a concentration of small businesses. Being the only theater in a small town with a very lively community, LCP has an abundance of connections to local newspapers, theater lovers, and critics. Well earned reviews rave year after year and play after play at LCP. The Lake Country Playhouse has created a sort of thespian culture in my area, I’m fortuitous as to have been a part of it for so long.

Read More
673 Words | 3 Pages

Whether a company is for profit or non-profit, every organization relies on a set of efficient marketing tools in order to advertise and establish relations with supporters (Alharbie 2015). Fortunately, over the past decade the Internet has evolved drastically changing how companies are able to promote their businesses. With so many new social media platforms evolving the Internet has enabled non-profit organisations to engage with supporters throughout social media platforms, allowing instant results through digital marketing outreach (Johnston 2015). After reviewing the ‘Is Social Media a Time-Waster for Nonprofits?’ article I was able to identify the importance social media has on marketing for non-profit organizations and how effective they can be to create strong relations with non profit supporters. Social media allows company’s to communicate with supporters and create a option of open discussion between the supporters as well, and at the same time still managing to market the company.

Read More
698 Words | 3 Pages

Media Statistics Since Facebook, Twitter, and Instagram are three of the most popular social media platforms in 2016, it is better to measure these platforms to improve the search engine marking (“Top 15 Most”, 2016). A Company’s social media daily post frequency, greatly affects their online following and customer engagement. “There are 5 million images uploaded to Instagram every day” (Richard, 2013). In order for a company to maintain a connection with their followers and reach out to them despite the hundreds of other images they are scrolling through every day, they need to post enough so that they stay relevant in the eyes of their followers. “64% of Twitter users and 51% of Facebook users are more likely to buy the products of brands

Read More
950 Words | 4 Pages

Emerging media has become a leading communications tool, with social media being one of its most powerful

Read More
1948 Words | 8 Pages

INFORMATION Social media has to be one of the greatest developments of human history. It has connected humanity like never before. It has changed the way that people do business, with companies providing their own social media accounts to interact in real time with customers. We can quickly see what’s going on in our communities and around the world.

Read More
829 Words | 4 Pages

In the generation of technology and innovation, the creation of social mediaattract a vast number of people world wide. Aside from the basic necessities of living it may also considered as one of the most important belonging of an individual in this day and age. Primarily because of its accessibility to communication, information, education, and entertainment. Social media offers several kinds of Social Networking Sites (SNSs) such as Facebook, Twitter, Instagram, Snapchat, Gmail, YouTube, and among other things, which enable the users to communicate and participate to broader range of issues and events worldwide.

Read More
1712 Words | 7 Pages

The rise of social networking has been a hallmark of the early 21st century. In the past decade, sites such as Facebook and Twitter grew to become not only a tool for building personal connections, but also a powerful platform for spreading ideas and broadcasting expressions. Coinciding with this explosion of online social activities, meanwhile, is the public’s growing detachment from traditional corporate media. In a 2017 study, Pew Research Center found that two-thirds of Americans now access news from social media, a significant increase from just one year ago (Shearer). Given the key role Facebook plays in delivering information and shaping the perspective of its users, it is important for the company to develop a cohesive framework that

Read More

More about Final Essay

Related Topics

Open Document