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Food Truck Business Plan

845 Words4 Pages

People are still using the web to find out about a business. Having a website will be a great tool in marketing our food truck business. It will be essential for Torta Fiesta, LLC to have a website along with establishing our entity on Facebook, Twitter, Instagram, and various other mobile applications.
As new food truck owners, it will be important to get the right look and amount of content for the website. Our website will contain the following:
• Homepage: Will include photos of the food, truck, and easy links to other pages on our site such as Twitter thread, Facebook page and anywhere we can be located
• About us: Will share our story of three owners of how we got started and why
• Menu: Will display a colorful and eye-catching page …show more content…

The three owners will adapt, learn, and become proficient users of Foursquare, Twitter, Facebook, and Instagram. Social Media is a free advertising tool that will let our customers and potential customers know where to find us.
Foursquare is a local search service mobile application, which provides search results. It helps find places you love anywhere in the world. Foursquare is linked to our Facebook and Twitter profiles letting our friends and customers know where to find us. We will use this to our advantage as well by encouraging customers to check in at our location for some great incentive such as a free drink or fries. This strategy will help promote our food truck business to their friends and followers as well.
Facebook will be used to get friends and fans to vote on their favorite torta. This will engaged fans and encourage them to vote on their favorite sandwich. This poll tactic is integrated on Twitter by using hashtags and asking followers to share their input. What better ways of making our fans feel like a part of our business by selecting their favorite …show more content…

It can only be 140 characters so it will be important to tweet worthy commentary about what is happening at that moment with Torta Fiesta. Our Twitter account is the foundation needed to share our business story to the Twitter community. We will build the trust of our community and uphold our presence. Twitter will help tell people where we are, we can share our website, and most importantly tell our community who we are and what we are bringing to the table.
Social Media is all about making sure we put value in our content we share with the electronic community. As food truck owners, we will not only provide authentic food but an authentic voice to go with our values. I will definitely be an influential and cost-efficient tool that will help us grow within our

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